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  • Posted: Aug 13, 2025
    Deadline: Not specified
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  • ARM Life formerly CrystaLife Assurance Plc. is the insurance subsidiary of Asset & Resource Management Company Ltd (ARM). Its parent company, ARM is one of the largest non-bank financial services firms in Nigeria with a focus on asset management. Established in 1994, ARM started operations as a traditional asset management company specialising in the ...
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    Group Head Retail Sales

    Job Summary

    • The Group Head of Retail is a commercially savvy and digital executive who will lead the strategic growth and operational delivery of the retail business across the ARM group, with a core focus on digital retail asset management. The individual will own the P&L of the retail asset management businesses and be responsible for leading the development and execution of a scalable, digitalfirst retail strategy aimed at acquiring, onboarding, and retaining large volumes of retail clients across ARM’s distribution channels while driving profitability across both digital and traditional channels. The role also extends to retail strategy alignment with the trusteeship and stockbroking subsidiaries and encompasses accountability for both front and back-office operations to ensure an integrated and seamless retail experience. It focuses on enabling exponential growth in client numbers, engagement, and lifetime value through innovative digital acquisition and service models.

    Job Details

    Strategic & Commercial Leadership 

    • Develop and execute the retail business strategy for the group, with clear goals for AUM growth, customer base expansion, and profitability. 
    • Own the retail asset management P&L, ensuring strong revenue growth, disciplined cost management, and sustainable margins. 
    • Define and lead the execution of a scalable digital retail strategy that aligns with ARM’s business growth ambitions. Shift focus from traditional B2B and mass-affluent sales to building infrastructure that serves high volumes of retail clients efficiently. 
    • Define and deliver on KPIs across customer acquisition, activation, retention, and cross-sell metrics. Digital & Traditional Channels Oversight 
    • Champion automation and digital tools that enable self-service, seamless onboarding, and user-friendly interactions. 
    • Develop a high-performing team that blends digital expertise with retail client understanding. 
    • Drive adoption and optimization of digital platforms for onboarding, transacting, portfolio management, and support. 
    • Lead the physical sales team, including field agents, relationship managers, and partner distribution channels.

    Operational Management 

    • Oversee front-to-back-office operations including client onboarding, service delivery, portfolio administration, and transaction processing. 
    • Ensure operational resilience, process efficiency, and scalability of retail systems and support functions. 
    • Drive automation and digitization of core retail workflows to improve cost-to-serve and customer satisfaction. Cross-Business Collaboration 
    • Work with trust and stockbroking subsidiaries to develop integrated retail offerings and cross-sell opportunities. 
    • Collaborate with product, marketing, and technology teams to drive product innovation and market fit. Customer Experience & Insights 
    • Champion a customer-centric culture, using data and feedback to continuously improve the retail experience. 
    • Lead customer segmentation efforts to tailor products and engagement strategies.
    • Compliance & Risk Management: Ensure compliance with regulatory requirements and internal policies across all retail operations. Maintain strong risk oversight across customer onboarding, suitability assessments, and transactions.
    •  Client Acquisition & Engagement at Scale: Leverage digital marketing, social media, automation tools, and platform engagement to attract and convert retail prospects. Collaborate with product, marketing, and technology teams to continuously optimize conversion funnels and engagement strategies. Drive innovations that increase the accessibility and personalization of ARM’s retail offerings. 
    • Data-Driven Growth & Retention: Use analytics to identify client needs, improve targeting, and personalize offerings. Develop and implement segmentation strategies to drive targeted communications and improve client retention. Monitor key metrics including acquisition cost, lifetime value, churn, and engagement to guide strategic decisions.

    Requirements

    QUALIFICATION & EXPERIENCE

    • Bachelor's degree in Finance, Economics, Business Administration or a related field. 
    • A Master’s degree is an advantage but not compulsory. 
    • 10+ years’ experience in digital sales, digital marketing, or retail financial services. Proven experience designing and implementing data-led customer acquisition and engagement strategies. 
    • Experience in client relationship management 
    • Experience in managing a team and driving team performance 
    • Experience in developing, implementing and optimizing sales processes, tools, and technologies

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to ARM Hold Co. on arm.seamlesshiring.com to apply

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