Graphics Design/Marketing Executive at I-Sense Ville Consult

Salary: 120,000 - 150,000 (Gross, Monthly)

Responsibilities

• Conceive and develop efficient and intuitive marketing strategies
• Organize and oversee advertising/communication campaigns (social media, TV, etc.), exhibitions, and promotional events
• Conduct market research and analysis to evaluate trends, brand awareness, and competition ventures
• Initiate and control surveys to assess customer requirements and dedication
• Write copy for diverse marketing distributions (brochures, press releases, website material, etc.)
• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
• Monitor the progress of campaigns using various metrics and submit reports of performance

Requirements

• Experience as a digital marketing marketing executive or similar role
• Good understanding of market research techniques, data analysis, and statistics methods
• Knowledge of strategic planning principles and marketing best practices.
• Proficient in MS Office and marketing software.
• Familiarity with social media and web analytics (e.g., Web Trends).
• Knowledge of graphic designing
• Knowledge of search engine optimization
• Social media marketing.
• Experience with Google and YouTube Ad campaigns.

Expert Knowledge of Telecom Technologies

• Extensive knowledge of computer hardware systems.
• Familiarity with Radios and Microwave.
• Knowledge of LAN and WiFi networks.
• Ability to manage multiple sites
• Good communication skills.
• Ability to troubleshoot link issues
• Knowledge of database and networking security systems.

KPI

• Sales Revenue
• Customer count
• Customer lifetime value
• Customer Acquisition Cost (CAC)
• Churn (Customer Attrition Rate)
• Engagement rate
• Customer satisfaction using the Net Promoter Score (NPS)
• Conversion rate
• Marketing Return on Investment (MROI)