Graduate Trainee (Marketing) at Natural Girl Wigs

Position Overview

• We are seeking a Marketing Graduate Trainee to join our growth and marketing team.
• This role is designed for high-intelligence, fast-learning, and resourceful graduates who can think critically, learn quickly, and solve problems independently.
• The ideal candidate is curious, analytical, and excited to build a strong foundation in digital and growth marketing. You will work closely with the marketing team to support campaign execution, content development, customer insights, creative testing, and performance reporting.
• This position is perfect for someone who may not have formal marketing experience but is naturally smart, quick to figure things out, and eager to grow within a fast-paced consumer brand.
• We have a 3-step hiring process (application & case study, technical interview, and culture fit interview) and are committed to hiring high-performing talent.

Roles & Responsibilities

• Support the planning and execution of marketing campaigns across multiple channels (social media, email, content, influencer, and paid media).
• Assist with creative development including captions, briefs, content ideas, and campaign storytelling.
• Conduct basic research on customers, competitors, and industry trends to support marketing decisions.
• Analyze engagement data and share insights on what content or campaigns are performing well.
• Assist the marketing team in organizing and tracking creative assets, campaign calendars, and performance reports.
• Work with the team to ideate new marketing concepts informed by data, customer behavior, and market research.
• Support A/B testing efforts for creatives, messaging, landing pages, and audience targeting.
• Draft and organize marketing communication materials while ensuring brand consistency.
• Maintain simple dashboards or spreadsheets to track marketing KPIs.
• Collaborate with content, sales, operations, and product teams to ensure marketing initiatives are executed accurately and on time.
• Learn and apply marketing tools such as Meta Ads Manager, TikTok Ads Manager, Google Analytics, and email marketing tools over time.

Preferred Experience (Not Mandatory)

• Experience managing a social media page, online community, campus organization, or personal brand.
• Worked on any personal project (a small business, content page, online store, campus project).
• Basic familiarity with Instagram, TikTok, or online communities.
• Experience using simple productivity tools (Google Docs, Sheets, Notion, etc.).
• Strong writing ability or interest in storytelling.
• Curiosity about how brands grow or how people behave online.
• The ability to learn new digital tools quickly (we will train you).
• Ability to work with spreadsheets and interpret simple data.
• Familiarity with Instagram, TikTok, YouTube, or social-first marketing.