General Manager - Operations & Marketing at Awka Millennium City Development Company Limited

Job Description
Business Management:

• Formulating and articulating the Strategic plan for the all-round growth and other revenue streams generation to maximize income to achieve the Company’s objectives.
• Promotion and institutionalization of positioning AMC as the premier Real Estate Company and top-of-mind brand in the real estate industry in Nigeria, and generate demand for all company real estate products and construction.
• Branding, packaging, and messaging Real estate products and services, building brand awareness to ensure that the Company’s real estate products are market-leading products, for effective demand and looking at the commercial potential of products and services, identifying markets target audiences and maximizing exposure to these groups
• Providing support, motivation, and direction to the Sales organization to execute marketing models, marketing promotions to stimulate sales, and pursue new sales channels and partners for the prompt delivery of Sales to achieve Sales targets.
• Conduct market research, control survey and do competition analysis to identify customers’ requirements and loyalty, evaluate trends and continually monitor our market share in those markets, innovative products and offers to constantly sniff out new opportunities for our products and services that are outside-the-box.
• Review market conditions and identifying trends that could impact prices or interest in AMC

Sales Management:

• Formulating and articulating the Strategic plan for Sales growth and other revenue streams to maximize income to achieve the Company’s objectives.
• Overseeing Product definition, Product differentiation, Market segmentation, and positioning and developing Marketing and Communications Strategies and Coordinating implementation via social media marketing, TV, search engine marketing, telesales, e-mail marketing, direct mail, trade shows, exhibitions, promotional events, etc. and managing the company’s websites, to effectively market and sell all the company’s real estate products.
• Preparation of the Company’s Sales and Marketing Budgets and driving performance to achieve the Sales budgets, and Controlling the Marketing & Selling Expenses, to achieve approved budgets for the realization of Company’s margins and achievement of its Earnings objectives.
• Conceive or identify Products & services to be sold to the market or adapted from Products & services and of the company, liaising with Consulting and Construction Divisions, to define the “products” and refine products for sale to pre-identified target audience to meet an existing need/demand.
• Evolving Pricing strategy for real estate products, using Key Selling points such as quality, views, heights, location, target market, and other desirable features to determine optimal Sales prices based on market conditions and cost of production/profit targets.
• Manage buyer/client payment plans, credit terms and liaise with the Finance department to ensure timely collection of sales proceeds from customers.
• Identify opportunities in the market to increase sales volume and profit margins through new marketing strategies or product offerings.
• Coordinating the sales team to prepare for robust sales events such as sales promotion campaigns and festivity campaigns.
• Periodically provide leadership, training and coaching for sales team
• Prepare and present to executive management, sales report by tracking, collating and interpreting sales figures.
• Present sales, revenue and expenses reports and realistic forecasts to the management team

Customer Relationship Management:

• Develop professional relationships or networks with prospects/customers.
• Maintain good relationships with customers so that the business can maximize the value of those relationships.
• Participate in one-on-one meetings with customers to explain services in an effort to guide their choices.
• Understand the problems and challenges of customers and identify ways the business could better address those needs.
• Provide excellent service in order to maintain a positive reputation for the business.
• Resolve any customer complaints in a prompt and professional manner.

Qualifications

• BSc / HND in Estate Management, Finance, Business Administration, Marketing or related field. Master’s degree in Project Management and allied disciplines is an added advantage
• 10+ years experience in a sales management role, with at least ,5+ years experience as a General Manager in the real estate industry.

Skills & Competencies:

• Ability to explain complex information clearly and simply
• Good sales and negotiation skills
• Ability to build, foster, and maintain positive professional relationships.
• Excellent interpersonal communication skills.
• Knowledge of relationship management best practices.
• Problem solving and conflict resolution capabilities.
• Excellent Data Management/Record Keeping Skill
• Willingness to develop an in-depth understanding of the business and related services.

Other Requirements:

• The ideal candidate should be resident in the EAST or willing to relocate