E-Commerce Manager at WatchGuard Group Limited

We are seeking an experienced and result-driven E-commerce Manager to oversee and grow our online sales channels. The ideal candidate will be responsible for managing our E-commerce platforms, driving digital sales, optimizing customer experience and implementing strategies that increase revenue and online visibility 

Key Responsibilities

E-Commerce Operations 

• Manage the day-to-day operations of the e-commerce platform
• Ensure the website is fully functional, accurate and up-to-date
• Coordinate with software developers on system improvements and bug fixes 
• Test new website features before deployment 

Product Catalogue Management 

• Ensure all products are correctly uploaded 
• Maintain accurate product descriptions
• Upload high-quality product images 
• Ensure specifications and pricing are accurate 
• Organize products into proper categories
• Manage obsolete or unavailable products 

Online Sales Management 

• Drive online sales growth
• Monitor daily online orders 
• Coordinate order fulfilment with warehouse and logistics teams 
• Ensure timely processing of customer orders
• Reduce abandoned carts 
• Improve online conversion rates 

SEO & Website Visibility

• Improve search engine rankings 
• Optimize product pages 
• Improve metadata
• Optimize URLs
• Ensure proper indexing 
• Improve organic traffic 

Customer Experience Management

• Ensure a seamless customer journey
• Monitor website usability 
• Improve checkout experience
• Resolve customer complaints relating to online orders 

Website Performance

• Monitor:
• Website traffic
• Bounce rate
• Conversion rate
• Average order value
• Cart abandonment 
• Loading speed
• Search performance 

Digital Merchandising

• Create homepage campaigns 
• Feature promotional products 
• Manage banners 
• Manage product recommendations 
• Organize seasonal promotions
• Highlight new arrivals 

Digital Marketing Coordination

• Coordinate campaigns involving
• Google Ads
• Meta Ads 
• Email marketing 
• SMS Campaigns
• WhatsApp Marketing 
• Affiliate Marketing 

Analytics & Reporting 

Prepare reports on:

• Online revenue 
• Traffic 
• Sales trends
• Conversion rates 
• Top-selling products
• Customer acquisition 
• Customer retention 
• Campaign performance

Payment & Security Monitoring

• Ensure payment gateways function properly
• Monitor payment failures 
• Report suspicious transactions 
• Coordinate fraud prevention 
• Ensure data privacy compliance 

Vendor & Third-Party Integrations 

Manage integrations with:

• Payment gateways 
• Delivery gateways 
• ERP systems 
• CRM 
• Accounting Software 
• SMS providers
• Email platforms 

Requirements

• Minimum of HND/B.Sc. in Business Administration, Marketing, Mass Communication, Computer Science or any related fields 
• Minimum of 4 years’ experience in e-commerce management
• Experience with custom-built e-commerce systems 
• Strong understanding of online retails operations  
• Digital marketing skills (SEO, Google Analytics Paid ads, social media analytics) 
• Experience coordinating UI/UX teams 
• Proficiency in Microsoft Excel, Power BI or other reporting tools
• Experience in online sales growth and conversion optimization