Experiential Sales Associate at Terawork

Summary

• The Experiential Sales Associate delivers a premium in-store customer experience by conducting product demonstrations, generating and following up leads, converting walk-ins into sales, and maintaining luxury showroom standards. The role requires strong product knowledge, excellent communication skills, and a service-first mindset in a high-end audio/visual retail environment.

Key Responsibilities

• Drive foot traffic through in-store and external lead generation and follow-ups
• Deliver professional customer engagement and premium showroom experience
• Conduct high-quality AV product demonstrations and recommend suitable solutions
• Convert leads and walk-ins into sales via in-store, phone, and social media channels
• Meet monthly and quarterly sales targets while maintaining strong product knowledge
• Maintain high showroom presentation, cleanliness, and functionality
• Set up products, demo stations, and smart systems daily before store opening
• Ensure demo rooms, seating areas, and displays remain tidy and operational
• Build long-term relationships with customers, designers, architects, and contractors
• Manage inquiries, feedback, and escalations professionally
• Document customer interactions and follow up post-purchase to ensure satisfaction and referrals
• Support stock receiving, labeling, arrangement, and inventory reporting
• Assist with daily opening/closing procedures and payment processing
• Prepare daily and weekly sales, pipeline, and lead reports
• Work closely with sales, operations, and experiential marketing teams
• Support showroom events, activations, demos, and sales conversions
• Participate in meetings, trainings, and performance reviews

Required Skills & Qualifications

• Minimum BSc in Business, Marketing, Communications, or related field
• 2–3 years’ experience in retail, luxury, electronics, or related sales roles
• Strong communication, interpersonal, and product demonstration skills
• Proficiency in social media sales, CRM tools, and digital platforms
• Professional grooming, attention to detail, and customer-centric mindset
• Punctual, reliable, and able to thrive in a fast-paced environment