Digital Product Executive at Kloverharris Limited

Job Summary

• The Digital Product executive will lead the strategy and execution of our digital platforms (website, mobile app, and emerging channels) to elevate the luxury shopping experience.
• He/she will also define the product vision for the company’s digital ecosystem, aligning with brand ethos and business goals (e.g., personalization, VIP clientele).

Key Responsibilities

• Prioritize features that enhance luxury UX (e.g., virtual appointments, AR try-on, curated collections).
• Benchmark against competitors (e.g., Moda Operandi, Farfetch) and innovate beyond industry standards.
• Analyze user behavior (Hotjar, Google Analytics) to identify friction points in high-value customer journeys.
• Partner with CRM to integrate client profiles (purchase history, preferences) into personalized experiences.
• Set KPIs (e.g., AOV, retention, session duration) and report on ROI of product initiatives.
• Work with boutique teams to digitize in-store services (e.g., virtual styling, concierge chat).
• Align with marketing on campaigns (e.g., trunk shows, collabs) to drive engagement.
• Liaise with luxury brand partners on technical integrations (e.g., exclusive drops, API feeds).
• Pilot emerging technologies (AI styling tools, NFT loyalty programs, live shopping).
• Test and scale features for high-net-worth clients (e.g., private online showrooms).

Requirements

• A First Degree in Marketing, Business Development or related field.
• Professional certification/ MSc. in Marketing, Marketing Communication, Advertising or relevant post graduate programme would be an added advantage.
• A minimum of 5 years career experience in similar role with top brands.
• Strategic Vision & Roadmap
• Market Analysis
• Product Strategy
• Data-Driven Decision Making
• Critical thinking
• Analytical thinking
• Problem solving
• Communication skills
• Organizational skills
• Technical proficiency
• Teamwork.

Why Join our company?

• Impact: Redefine luxury digital retail.
• Perks: Employee discounts, access to exclusive brand events, flexible work environment.
• Growth: Direct exposure to top-tier fashion houses and their marketing and tech departments.