Digital Marketing Strategist at Wildreams Agency

Job brief

• We are looking for a qualified Digital marketing strategist to lead in developing successful, short and long-term digital marketing strategies for our company and clients.
• As a Digital marketing strategist, you should have in-depth marketing experience and a passion for digital technologies.
• You will work closely with different teams to ensure consistency through all digital marketing channels.
• You should also provide forward-thinking ideas to build and maintain a strong company digital presence.
• Ultimately, you should be able to drive all digital marketing efforts to achieve our business objectives.

Responsibilities

• Build our digital marketing roadmap.
• Manage all digital marketing channels (e.g. website, blogs, emails, CRM, social media, and display advertising) for our clients.
• Measure ROI and KPIs and prepare budget.
• Develop specific campaigns to create and maintain high levels of customer interaction
• Responsible for the online customer journey experience, and focusing on improving omnichannel integration.
• Oversee our social media accounts.
• Manage and improve online content, considering SEO and Google Analytics.
• Forecast sales performance trends and act proactively to increase our market segment.
• Liaise with Product, Design, and consumer engagement executives to increase client satisfaction through cohesive strategies.
• Monitor competition and provide ideas to stand out.
• Stay up-to-date with digital technology developments.
• Work alongside a range of clients to create brilliant digital marketing proposals across the full marketing mix.
• Oversee the implementation of digital campaigns, PPC, media planning, and buying.
• Use digital analytical tools to monitor campaign performance and influence strategy and budget management.
• Develop solid channels strategy
• Develop, and manage influencer strategy and engagement, measure ROE.

Requirements

• Proven work experience as a Digital marketing strategist.
• Demonstrable experience in designing and implementing successful digital marketing campaigns.
• Strong understanding of how all current digital marketing channels function.
• Solid knowledge of online marketing tools and best practices.
• Hands-on experience with SEO/SEM, Google Analytics, and CRM software.
• Familiarity with web design.
• Excellent analytical and project management skills.
• Strong team management and communication (written and verbal) skills.
• BSc degree in Marketing, Digital technologies or relevant field.