Digital Marketing Manager at Baker Industries Limited

Role Description

• This is a full-time hybrid role based in Lagos, allowing some work-from-home flexibility.
• The Digital Marketing Manager will develop and implement comprehensive digital marketing strategies to drive business growth and enhance brand visibility.
• Responsibilities include overseeing social media marketing campaigns, lead generation activities, website performance analysis, and overall digital marketing initiatives.
• The manager will also collaborate with cross-functional teams to align marketing strategies with business objectives.

Qualifications

• Strong skills in Social Media Marketing and Lead Generation.
• Experience in Digital Marketing and overall Marketing strategies.
• Proficiency in Web Analytics and the ability to analyze digital campaign performance metrics.
• Excellent communication, creative thinking, and problem-solving abilities.
• Proven ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Familiarity with marketing tools and platforms such as Google Analytics, SEO tools, or social media scheduling software.
• A Bachelor's degree in Marketing, Business Administration, Communications, or related field is preferred.
• Experience in industries related to Real Estate, Hospitality, or Agriculture is a plus.