Digital Marketing Executive at Workforce Group

Description
Are you a Digital Marketing specialist? With strong competence in the following areas:

• Email marketing strategy
• Social media management. 
• Indept knowledge of Target consumer insight 
• Search engine marketing (SEM)
• Search engine optimization (SEO), 
• Content writing and content development.

Requirements

• B.Sc in Marketing, Mass Communication or another relevant discipline. 
• 2 - 4 years managerial experience in professional services marketing.
• Work experience in Digital Marketing, preferably within HR/Management consulting.
• Experience running successful marketing campaigns with demonstrated proficiency in research, ideation, strategy & experience mapping, content production, ATL, BTL, OOH, PPC, Display, Social, Mobile, and Influencer Marketing. Solid knowledge of data, web analytics and Google Adwords.
• Knowledge of Active Campaign CRM software.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Experience in optimizing landing pages and user funnels and working knowledge of HTML, CSS, and JavaScript development and constraints.