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  • Posted: Jan 28, 2021
    Deadline: Not specified
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    HRLeverage Africa is in tune with the global shakeups and as such we also provide solution to talented staff who may have been affected by a downsized organization. As part of your severing policy, you can consult us to help you search for better career opportunities for your recently out placed staff. We have the passion and ability to educate, mentor, c...
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    Digital Marketing Executive

    Location: Lagos (Ikeja)

    Job Description

    • Our Client is looking for an experienced Digital Marketing Executive who will be responsible for planning, developing, implementing and managing the overall digital marketing strategy of the company.

    Job Responsibilities

    • Assist in the formulation of strategies to build a lasting digital connection with consumers
    • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
    • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
    • Be actively involved in SEO efforts (keyword, image optimization etc.)
    • Prepare online newsletters and promotional emails and organize their distribution through various channels
    • Provide creative ideas for content marketing and update website
    • Collaborate with designers to improve user experience
    • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
    • Acquire insight in online marketing trends and keep strategies up-to-date
    • Maintain partnerships with media agencies and vendors

    Requirements

    • BSc / BA in Marketing or relevant field
    • Proven experience as Digital Marketing Executive or similar role
    • Excellent understanding of digital marketing concepts and best practices
    • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
    • Working knowledge of ad serving tools (e.g., DART, Atlas)
    • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
    • Skills and experience in creative content writing
    • Analytical mindset and critical thinking
    • Excellent communication and interpersonal skills

    Method of Application

    Interested and qualified candidates should forward their CV to: consulting.hrla@gmail.com using the "Job Title" as the subject of the application.

    Note: Only qualified candidates should apply.

  • Send your application

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