Digital Marketing / Business Development Executive at Soul Food Restaurant

Job Description

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Developing and executing sales plans to meet and exceed monthly and quarterly sales goals
• Growing business through the development of new leads and new contacts
• Identifying new revenue opportunities
• Building business relationships with current and potential clients
• Attending networking events to attract and retain clients
• Developing and executing sales and marketing strategies to grow business
• Maintaining and updating sales, marketing and business development documentation
• Assisting with marketing and promotional projects
• Collaborating with management on sales goals
• Support the team with other responsibilities as required.

Qualifications

• Interested candidates should possess an HND or Bachelor's Degree with 3 years experience.