Digital Marketer at Don Quester Consulting

Job Competency Requirement

• Develop and execute digital marketing strategies aligned with organisational goals and objectives.
• Create engaging and relevant content for various social media platforms (Instagram, Facebook, X, and LinkedIn), ensuring alignment with brand messaging and positioning.
• Implement social media advertising campaigns, as required, to drive brand awareness and lead generation.
• Design, execute, and optimise email marketing campaigns to nurture leads and enhance client relationships.
• Drive revenue growth by identifying, generating and converting leads through strategic digital marketing initiatives.
• Utilise analytics to monitor and report the performance of digital marketing campaigns, providing insights and recommendations for continuous improvement.
• Stay informed about industry trends, competitor activities and emerging digital marketing technologies to provide insights to enhance the organisation’s competitive positioning.

Qualifications and Skills Required

• Bachelor's degree in Marketing, Digital Marketing, or a related field.
• Min. 2 years proven experience as a Digital Marketer, with a track record of successful campaigns and lead generation.
• Strong understanding of digital marketing concepts, SEO, and social media platforms.
• Proficiency in digital marketing tools and analytics platforms.
• Excellent written and verbal communication skills.
• Analytical mindset with the ability to interpret data and derive actionable insights.
• Creative thinking and problem-solving skills.