Digital Marketer at Code Lab IT & Engineering Services

Job Summary

• The Digital Marketer will support our marketing team in developing, implementing, and managing online marketing campaigns.
• The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to
• You will create and implement the marketing strategy using both offline and online methods to gain new customers.
• The ideal candidate is both a self-motivated individual and a positive team player.

Key Responsibilities

• Creating and managing content for social media platforms, blogs, email campaigns, and websites
• Conduct SEO/SEM strategies and conduct keyword research
• Monitor and report on the performance of digital campaigns using analytics tools
• Help manage marketing calendars and schedule posts
• Engage with online communities and respond to comments/messages
• Conduct market research and competitor analysis
• Assist in developing graphics and visuals for marketing content
• Support general administrative tasks within the marketing team
• Plan and execute digital marketing campaigns
• Develop and manage website content

Requirements

• 2 years experience with digital marketing tools (e.g., Canva, Google Analytics, Meta Business Suite, Mailchimp, GMB) is a plus
• Strong verbal and written communication skills
• Creativity and a passion for digital trends
• Ability to work independently and collaboratively in a fast-paced environment
• Basic knowledge of social media platforms (Instagram, Facebook, LinkedIn, Twitter, TikTok)
• Creative mindset with the ability to design strategies that resonate with target audiences.
• Excellent time management and organizational skills.
• Certification in Google Ads or Facebook Blueprint (preferred but not mandatory).