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  • Posted: Apr 5, 2023
    Deadline: Apr 11, 2023
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    Gate and Carter is a real estate company that bridges the gap between Real Estate and peace of mind for a client - to find a dream home or boost investment portfolio. It is interested in building and delivering affordable "smart" homes with "smart" features such as Alexa Intelligence, keyless doors, motion censor lights, CCTV, etc. The "smart" is the uniquen...
    Read more about this company

     

    Content / Media Planner

    Job Brief

    • To succeed in this role, he/ she should be a skilled communicator and decision-maker who can collaborate well with various teams.
    • Knowledge of market research and a willingness to follow media trends are essential.
    • A Media Planner’s goal will be to optimize media marketing campaigns to increase brand awareness and help achieve business goals.

    Responsibilities

    • Collect and analyze market data
    • Identify target audiences and understand their behavior and habits
    • Determine the best media outlet mix for our campaigns
    • Optimize ad campaigns according to geographic exposure, frequency, time spans and more
    • Allocate budgets and monitor costs
    • Follow media trends of online and offline outlets (TV shows, magazines, blogs, radio programs) that will help generate leads and revenue
    • Evaluate the success of media strategies and campaigns.

    Requirements and skills

    • BSc / BA in Marketing, Computer Science, etc
    • 2 - 4 years relevant work experience.
    • Proven experienceas a Media Planner; experience in digital media is preferred
    • Broad knowledge of media channels
    • Familiarity with campaign evaluation metrics and media buying
    • Working knowledge of analytics tools
    • Excellent communication and teamwork skills
    • An analytical mind with an aptitude for statistics and math
    • Strong decision-making skills.

    Method of Application

    Interested and qualified candidates should send their CV & Cover Letter (as the body of the email) to: pamela.i@gateandcarter.com and copy hr@gateandcarter.com using the Job Title as the subject of the mail.

    Note: Candidates must be residing on the Island.

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