Content Creator at Halifield Schools

About the Role

• You’ll create compelling visual and written content across our digital platforms, telling the Halifield Schools story through social media, videos, graphics, and marketing materials. This is a hybrid position offering flexibility to work both on-campus and remotely.

Key Responsibilities

• Create engaging content for social media platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok)
• Produce high-quality photos and videos of school events, activities, and campus life
• Design graphics, flyers, and promotional materials for school programs and events
• Write compelling captions, blog posts, and website content
• Edit and produce short-form videos and reels showcasing student achievements and school life
• Develop content calendars and maintain consistent posting schedules
• Monitor social media engagement and analytics to optimize content strategy
• Capture testimonials from students, parents, and staff
• Create newsletters and email marketing content
• Collaborate with teachers and staff to highlight academic programs and achievements
• Maintain brand consistency across all content and platforms
• Stay current with social media trends and best practices
• Respond to comments and messages in a timely, professional manner
• Support school marketing campaigns and enrollment initiatives

Qualifications

• Diploma or degree in Marketing, Communications, Media Studies, Graphic Design, or related field
• Proven experience in content creation and social media management
• Proficiency in design tools (Canva, Adobe Creative Suite: Photoshop, Illustrator, Premiere Pro)
• Strong photography and videography skills
• Excellent writing and storytelling abilities
• Knowledge of social media platforms and analytics tools
• Creative mindset with attention to detail
• Ability to work independently and meet deadlines
• Strong organizational and time management skills
• Understanding of educational environments (preferred)