Content Creator / Developer at Finchglow Travels

Job Purpose & Dimensions of Role

• The role will be responsible for creating original content for websites, social media, newsletters, press releases, blogs, articles and advertising and marketing materials based on the requirements of the company.

Typical Responsibilities

• Develop content strategy aligned with long term and short term marketing target; analyze content performance and suggest an improvement
• Writing entertaining and informative search engine optimized contents and articles on the company’s website that will drive high engagement
• Manage content distribution to online channels and social media platform to increase web traffic and engagement
• Develop a content calendar to ensure regular and quality content on the website and social media channels throughout the year
• Overseeing all content and updating all sections of the group’s website, including homepage and other categories
• Monitor track and document content result; analyses data, returns and customer response
• Manage all aspect of content production including campaigns, blogs, whitepaper, email marketing, imagery and videos
• Collaborate with marketing and design teams to plan and develop site content, promotional concepts, style and layout
• Targeting keywords and basing articles around them
• Keeping up to date with the industry best practices and adjust the content strategy as needed
• Be conversant with trends in the social media space and create highly engaging content that aligns accordingly.

Requirements

• Candidates should possess a Bachelor's Degree with 2 - 4 years work experience.