Communications Manager at ThePush

Job Summary

• As a Communications and Engagement Manager, you will play a pivotal role in shaping and managing the communication and engagement strategies of our organization.
• You will be responsible for developing and implementing initiatives that align with our company's mission, values, and objectives.
• This role requires a creative and strategic thinker with excellent communication skills and a deep understanding of brand management, social media, engagement strategies, and marketing.

Key Responsibilities
Brand Strategy and Development:

• Develop and maintain a clear and consistent brand identity that reflects our company's values and resonates with our target audience
• Conduct market research and competitor analysis to identify opportunities for brand differentiation
• Collaborate with cross-functional teams to ensure brand consistency across all touchpoints

Communication and Engagement Strategy:

• Create and execute comprehensive communication and engagement strategies that support the organization's goals
• Develop and manage communication and engagement plans for the product and its launches, events, and campaigns
• Monitor and evaluate the effectiveness of communication efforts, making adjustments as necessary

Content Creation and Management:

• Generate engaging and compelling content for various channels, including websites, email marketing social media, press releases, and marketing collateral
• Supervise and coordinate the work of content creators, writers, sales people and designers to ensure brand, communication and engagement consistency
• Manage content calendars and distribution schedules

Media and Public Relations:

• Build and maintain relationships with media outlets, journalists, and influencers
• Plan and execute PR campaigns to enhance the company's reputation and visibility
• Monitor media coverage and prepare responses to manage the company's public image
• Engage conference conveners to identify and negotiate speaking opportunities

Brand Compliance and Guidelines:

• Develop and enforce brand guidelines to ensure consistent use of brand elements
• Provide guidance and training to internal teams and external partners on brand compliance

Budget Management:

• Develop, manage and allocate the communications and engagement budget effectively
• Monitor expenses and ensure cost-effectiveness in all initiatives

Team Leadership and Development:

• Build out a team of communication and engagement professionals
• Foster a collaborative and creative environment to encourage innovation and growth

Qualifications

• Bachelor's Degree in Marketing, Communications, Business, or a related field
• Proven experience (2+ years) in communications and engagement, preferably in a leadership role
• Creative thinking and problem-solving abilities
• Ability to work in a fast-paced environment and adapt to changing priorities
• Strong understanding of branding principles, marketing strategies, communication trends and engagement tactics
• Exceptional written and verbal communication skills
• Proficiency in digital marketing, social media platforms, content management systems, and possibly sales
• Excellent project management and organizational skills
• Leadership skills with the ability to build, motivate, and mentor a team.