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    • Cluster Manager at a Microfinance Bank

    Posted: Jan 26, 2022
    Deadline: Not specified
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  • Cluster Manager

    Job summary

    The Cluster Manager is responsible for the development, planning and execution of the marketing strategy of the bank. The Cluster Manager oversees and manages a high-performance team of professionals responsible for product development, marketing and business development including brand management, event management and media relations.

    Duties and responsibilities

    • Develops and executes the marketing and business strategy of the bank
    • Prepares, implements and achieve annual budget parameters
    • Ensures a healthy portfolio and deposit mix
    • Develops key initiatives reflective of the overall corporate strategic plan
    • Keep abreast of industry and market trends
    • Manages the marketing team to deliver strategic objectives across all branches
    • Manage cross-functional teams to complete strategic plan initiatives
    • Measure budget achievement and implement remedial action where necessary
    • Oversee the management of corporate events including customer loyalty programs, customer forums and corporate social responsibility
    • Identify market trends and conduct market research to identify sales, consumer behavior and evaluate customer needs
    • Develop and direct marketing campaigns and measure campaign achievement against set goals
    • Develop annual marketing plan and oversee its implementation
    • Develop market segmentation, competitive analysis/market intelligence, and prospecting
    • Build a strong professional workforce by developing competent individuals in the marketing department
    • Oversee the development of new products on a regular basis.
    • Actively seek out new sales opportunities through networking and referrals
    • Drive business growth across all indices
    • Perform any other duties as may be assigned by Management 
    • Flexibility to carry out any other task as requested by Management

    Qualifications

    • HND/BSc/ in science, social science or any other related course
    • Evidence of completion/ exemption of/from NYSC
    • Evidence of completion of Microfinance Certification program

    Experience

    • Minimum of 5 years’ proven experience as a business development manager/chief marketing officer in a similar role in a bank
    • Proven performance record in a reputable Microfinance Bank
    • Proven experience of marketing and negotiating techniques
    • Thorough knowledge of marketing principles, brand, product and service management
    • Demonstrable experience in developing efficient strategies and business plans
    • Evidence of completion of Microfinance Certification program.

    Skills

    • Outstanding communication (written and verbal) and interpersonal abilities
    • Strong marketing and public relations skills
    • Good team player with excellent leadership traits and capabilities
    • Innovative and creative abilities
    • Strategies development and business plans creation
    • Training and coaching skills
    • Strategic and analytical thinking
    • Solid understanding of market research and data analysis
    • Outstanding interpersonal, communication and presentation skills (written and verbal)
    • Strong marketing and public relations skills
    • Excellent business acumen and industry expertise
    • Robust network and contact within the industry
    • Proficient in the use of MS office suite
    • A good working knowledge and understanding of behavioural credit scoring principles and practices, including an understanding of all SME product
    • Extensive knowledge of banking regulations

    Method of Application

    Interested and qualified candidates should apply using the Apply Now button below.

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