Business Lead at Dotts Media House

Job Description

• The Business Lead will be responsible for driving revenue growth, expanding client relationships, and identifying new business opportunities for the agency.
• This role bridges strategy, sales, and client management, ensuring the firm’s offerings are effectively positioned and consistently converted into profitable engagements.

Key Responsibilities

• Identify, pursue, and convert new business opportunities aligned with the agency’s strategic goals
• Develop growth strategies across existing and new markets
• Lead pitch development, proposals, and contract negotiations
• Build and maintain a strong sales pipeline
• Serve as a senior point of contact for key clients
• Grow existing accounts through upselling and cross-selling services
• Ensure client satisfaction and long-term retention
• Translate client needs into clear briefs for internal teams
• Monitor market trends, competitor activity, and emerging opportunities
• Contribute to agency positioning, pricing strategies, and service innovation
• Work closely with creative, media, strategy, and operations teams to shape compelling value propositions & ensure seamless delivery
• Support leadership in setting revenue targets and performance metrics & tracking business development performance against targets
• Represent the agency at industry events, meetings, and networking opportunities
• Prepare regular reports on wins/losses
• Use insights to refine strategy, sales and growth approaches.

Key Performance Indicators (KPIs)

• New business revenue generated
• Client retention and account growth
• Conversion rate of pitches and proposals
• Strength and value of sales pipeline
• Contribution to overall agency growth.

Requirements

• Proven experience in client service, business development, sales within a marketing, advertising, or creative agency
• Strong understanding of marketing, influencers, digital, and advertising services
• Excellent communication, presentation, and negotiation skills
• Strategic thinker with a commercial mindset
• Ability to build trust and influence senior stakeholders.
• Strong organisational and pipeline management skills.

Ideal Candidate Profile:

• At least 5/6 years Agency Experience
• Results-driven and commercially focused
• Confident relationship builder
• Comfortable leading conversations at C-suite level
• Proactive, adaptable, and growth-oriented.