Business Development Representative at Mantrac Nigeria Ltd

Summary of Responsibilties

• A Business Development Representative (BDR) is office based.
• The BDR will make telephone/email contact with, suspects, prospects and lapsed customers to identify opportunities and generate sales leads for Mantrac.
• The BDR will also handle all incoming enquiries whether by phone, email or personal visit.

Main Functions

• Qualify assigned leads, prospects, suspects and lapsed customers by telephone.
• Conduct telephone marketing campaigns as and when required with a view to generating new leads and opportunities.
• Handle all incoming calls, web leads and walk in customers with a view to identifying new opportunities.
• Use Sales Force to update all activities by completing all relevant information including customer details, population, opportunity and follow up
• Assign leads to ISR/TSR dependent on Ground Rules
• Maintain sufficient customer narrative (record of each conversation) to sufficiently educate the salesperson to make the lead transfer seamless for the potential customer. Summarize on Sales Force.
• Transfer leads to the appropriate salesperson in a timely and efficient manner and ensure it matches customer expectation.
• Actively manage customer list to ensure follow up calls are made at pre-agreed times in order to maximize participation.
• Complete 25 successful suspect, prospect or customer calls per day.
• Verify and update contact information for suspects, prospects and customers as per standard Mantrac Sales Force defined process.
• Continue to develop expertise in products and services through SDPC training, research and perpetual learning.
• Expand contacts within Mantrac as a resource for customers.
• Recommend dealer solutions to reduce customer owning and operating costs and demonstrate value.
• Maximize prime product opportunities, parts and service sales by promoting all aspects of the dealer’s offerings.
• Establish a personal working relationship with contacts based on value, knowledge, trust and character.
• Monitor and report all pertinent market information relative to competitive activity, customer information and product performance.
• Achieve the planned annual rate of call (PAR) for each assigned account.

Relevant Information

• B.Sc Degree in Engineering or equivalent.
• At least 2 years’ experience in the industry (sales, marketing & technical experience).
• Good written and spoken English.
• Interpersonal and communication skills. Leadership skills and ability to take initiative.
• Math Ability: Ability to calculate figures and amounts such as averages, percentages, geometry, and statistics.
• Computer Skills: Demonstrate proficiency in the software applications of Microsoft Excel, Word and PowerPoint; Sales Force, desirable but training will be given.