Brand & Media Manager at Genade Homes

Summary

• We are looking to hire an experienced and highly proactive professional that can own our brand and media presence, and turn visibility into leads and sales.

Responsibilities

• Develop and run brand strategy, messaging and visual identity across all channels
• Manage all social media accounts: content planning, posting, community engagement and growth
• Create and direct content: photos, reels, ads, flyers, property listings and campaign creatives
• Plan, run and optimize paid ads (Meta, Instagram, TikTok, Google) to lower cost per lead and increase enquiries
• Manage media and PR efforts to increase visibility, inspection bookings and sales
• Lead and supervise the video editor, community manager and other media creatives
• Track performance (reach, engagement, leads, conversions, ad ROI) and report to management.
• Work with the sales team to align campaigns with sales targets and project launches

Requirements

• 4+ years' experience in brand, media or marketing management, including time in a real estate company
• Proven social media management experience
• Hands-on videography and video editing skills
• Strong experience in ads optimization and performance tracking
• Strong content creation and campaign strategy skills
• Track record of driving visibility that led to measurable sales or leads
• Leadership, communication and time-management skills
• Portfolio and sample campaign results required.