Brand Manager at Nosagie Holdings

Responsibilities

• Researching and analyzing consumer behavior, market trends and competitor activity.
• Establishing budgets, performance specifications and sales estimates.
• Developing strategies and managing marketing campaigns across all platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands.
• Developing and implementing strategies that appeal to the target market.
• Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.
• Building brand awareness and increasing brand value and profitability.
• Increasing product sales and market share.
• Measuring and reporting on campaign performance and assessing KPIs and ROI.
• Collaborating with different teams such as marketing, creative, legal, etc.
• Overseeing the production of advertisements, promotional materials, and mail campaigns.
• Ensuring that messaging and marketing activities are aligned with brand and company values.

Requirements

• Degree in Business, Marketing, or related field.
• Previous experience in developing brand and marketing strategies.
• Good communication skills, both verbal and written.
• Previous experience in managing and leading teams.
• Highly organized and perform well under pressure.
• Budget management skills.
• Excellent understanding of the full marketing mix
• Up to date with latest trends and marketing best practices
• Strong research and analytical skills.
• Attention to details.
• Time and project management skills.
• Proven ability to multitask.