Digital Marketer at Platinum Careers

Our client in the FMCG sector, is recruiting suitably qualified candidates to fill the position above.

Job Purpose

The job holder will work with all units and the Marketing Team, to manage and oversee the online marketing strategy for their organization

They plan and execute digital marketing campaigns and design, maintain and supply content for the organization's website(s). Social media, brand management and content development are critical.

Marketing Dimension

• Generation and management of all Print and Direct Mail campaigns, and Social Media Campaigns working in close liaison with the Marketing Manager regarding format, design, production, fulfilment, and distribution.
• Should be able to drive sales via the social media platforms
• Content idea generator
• Be the digital champion of the team
• Responsible for updating and managing all Social media platforms and website with relevant, accurate and up-to-date information;
• Effectively Develop and manage digital marketing campaigns
• Manage and optimize all social networking accounts ensuring consistent engagement
• Write and optimize content for the website and social networking accounts
• To achieve frequent, timely and positive media coverage across all available media
• To conduct market research in order to identify market requirements for current and future Products
• At all times comply with company policies, procedures, and instructions.
• Implement new ideas and methods and continue to seek ways of both improving contribution to the organization’s goals and enhancing the reputation of the company most especially digitally
• To identify the need for improved office procedures.
• Pro-active weekly planning and execution of content in line with Marketing activity calendar

Job Requirement

• Candidate must have a minimum of a BSc/HND in Marketing, Mass Communication, English or any other related fields
• Minimum of 2 years’ experience in a similar role
• Good verbal and written communication skill
• Experienced in Digital Marketing (including social media, design and content development)
• Professional qualification in Customer Relationship Management, Social Media Management, brand management etc will be an added advantage
• Candidate must be proficient in the use of Microsoft office packages and social media platforms