Content Specialist at Dragnet Nigeria

Job Summary

• You will be responsible for Content creation activities for the organization’s website and Social media platforms.
• Your duties will also include sharing content to raise brand awareness, monitoring web traffic and metrics to identify best practice while working with the Sales team to devise a Media Strategy that aligns with the Company’s goals.
• Our ideal candidate is an experienced professional with demonstrable creative writing skills.
• As a Content manager, you should perform well under deadlines, enjoy being creative and be detail-oriented.
• Ultimately, you would oversee all marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience.

Key Responsibilities

• Develop content strategy aligned with short-term and long-term marketing targets
• Collaborate with the Sales teams to plan and develop content, style and layout to ensure brand consistency
• Create and publish engaging content
• Edit, proofread and improve Company’s publications
• Track, measure and analyse website and social media performance
• Manage content distribution to online channels and social media platforms to increase web traffic
• Become an advocate for the Company on the Social Media spaces engaging in dialogues and responding to questions where appropriate
• Ensure compliance with law (e.g. copyright and data protection).

Requirements

• B.Sc Degree in Journalism, Mass Communication or any relevant field
• Applicant should not be more than 30 years
• Proven work experience as a Content Manager
• Hands on experience with MS Office and WordPress
• Basic technical knowledge of HTML and web publishing
• Knowledge of SEO and web traffic metrics
• Familiarity with social media
• Excellent writing skills in English
• Attention to detail
• Good organizational and time-management skills
• Work creatively with limited resources.
• Display in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, Yelp, Google, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios.