Digital Marketing - Content Marketing Specialist at Hotels.ng

Job Description
At hotels.ng, content is about reverence for the reader and it's a big part of our marketing effort, that's why we are particular about the kind of content we publish - text, video, pictures, and audio. We are looking for a smart, energetic individual - that understands the impact of content, appreciates its reach, and will be great at it - to join our marketing team

Responsibilities

• Project management and content publication process optimizations
• Develop content strategies that will ensure high quality content are being generated
• Implement on-page and off-page white hat SEO tactics
• Mine analytics data to gain insights on present and future content strategies
• Research and production of ever green content
• Identify content distribution channels and tailor content to fit our buyer persona
• Discuss, debate, dream with the team about how to optimize the user journey

Qualities

• You love experiments and you are always testing to see what works
• You have a fair understanding of markdown or HTML (optional)
• You understand the impact of search engines on your website and how to improve your page rank
• You have a curious interest in beautiful designs and images
• You have a creative mind, and feel at ease with copy writing
• You have strong intuition and people management skills