Content and Digital Marketing Executive at UNITeS Cisco Networking Academy

Responsibilities

• Put out daily contents that will help encourage engagement and participation in all social media platforms.
• Review the position of the brand and ensure that it is still a one-stop shop for all educational information in Nigeria and abroad for both current and intending students.
• Devise new strategies to drive online traffic to the company.
• Build awareness about UNITeS firmly as a thought leader within the educational space.
• Drive content for sales of UNITeS Flash drives.
• Raise awareness of the concept of online learning and encourage engagement and participation with tailored content on all social media platforms.
• Help in Increasing followership and interaction with audience.
• Stay up to date with the latest technology and best practices.
• Oversee all the company's social media accounts and manage/improve on the company’s online content thereby making constant improvements to the website
• Utilize a range of techniques including paid search, SEO and PPC.
• Manage online brand and product campaigns to raise brand awareness.
• Make a detailed report on the growth of the UNITeS platform and review all financial aspects of the platform to show its level of profitability to the organization.
• Review new technologies and keep the company at the forefront of developments in digital content.
• Oversee the social media strategy for the company.
• Build, plan and implement the overall digital marketing strategy.
• Improve on the usability, design, content and conversion of the company website.

Requirements

• 2 to 3 years’ experience in a related role.
• Outstanding verbal and written skills, and experience working with staff on all levels.
• Must be a business orientated individual who can make business projections three years into the future.
• Must be a Tech savvy who is in turn with the technology world.
• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends .website development etc)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• Education Technology experience and good knowledge of graphics is also an added advantage.

Benefit

• Great work environment
• Fun loving environment with lots of development
• Salary N150,000 monthly
• Paid annual leave, HMO and pension.