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  • Posted: Apr 29, 2019
    Deadline: Not specified
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  • Westfield Consulting is a management consultancy firm, specialized in Increasing Your Business Performance. It is our mission to help our clients make the right decisions & improve their organizational performance. As a partner to our clients, we work as integrated members of the team and strive to provide valuable deliverables that meet their goals. ...
    Read more about this company

    Digital Marketing Manager


    Location:
    Lagos

    Job Summary

    • We are searching for a Digital Marketing manager to boost and increase their popularity on all media with the aim of increasing their market share and profits.

    Job Description

    • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
    • Design, build and maintain our social media presence
    • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
    • Identify trends and insights, and optimize spend and performance based on the insights
    • Brainstorm new and creative growth strategies
    • Plan, execute, and measure experiments and conversion tests
    • Collaborate with internal teams to create landing pages and optimize user experience
    • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
    • Instrument conversion points and optimize user funnels
    • Collaborate with agencies and other vendor partners
    • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
    • Lead the development of the company website, devising strategies to drive online traffic and continuing to improve usability, design, content and conversion
    • Work with digital marketing agencies to achieve deliverables both qualitatively and quantitatively.
    • Create and update digital marketing strategies that will support the organization to achieve its aims as part of the overall Marketing, Sales and Communications plan Review new technologies and keep the company at the forefront of developments in digital marketing

    Requirements

    • MBA
    • 4-6 years working experience in Digital Marketing preferably in Automobile industry
    • Knowledge and experience in sales is an added advantage

    Method of Application

    Applicants should forward their CV and Application Letter to: cvs@westfield-consulting.com

  • Send your application

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