Latest Vacancies at OLX

Job description

Community Engagement

•     Develop an annual strategy for direct seller acquisition via diverse channels such as tele-marketing, door to door and community evangelism.
•     Plan, budget and monitor direct marketing budget to deliver optimum results
•     Recruitment, training & development of temporary promotion staff directly or through credible partners
•     Strategic event planning and execution, overseeing all aspects of the delivery of detailed acquisition and direct marketing programs from campaign planning and set up through to fulfillment and evaluation of realized new net sellers
•     Establish metrics in which to measure the success of all direct marketing activities and implement these metrics across all campaigns.
•     For each activity, establish projections/goals in terms of expected outcomes and compare it to actual outcomes for each campaign.
•     Monitor direct marketing trends to consistently innovate and evolve the techniques of engaging with users directly.
•     Promotions management within a diverse account universe
•     Execution of promotions, micro but highly impacting events to educate and raise selling activities on the OLX platform in various community formations such as churches and residential neighbourhoods.
•     From scratch, design and develop educational programmes to directly communicate the key benefits of an online brand to local communities
•     Design and develop highly complex city to city events to “narrate the story” of OLX in an entertaining yet impactful way in delivering new sellers to the platform
•     Create relationships with community influencers and celebrities in development of key event participation partnerships
•     Build and develop relationships with direct marketing agencies and suppliers in order to deliver the optimum levels of performance and ensure continuous improvement.
•     Work with respective agencies in collaboration with the marketing team to develop creative briefs
•     Help in execution of collaborative education partnership with Govt and non-govt organizations at the local community level.
•     Responsible for coordinating designing, development and distribution of merchandise
•     Plan and Execute promotions / Brand events in accordance to guidelines
•     Analyze campaigns/events applying analytical techniques to uncover the ROI of brand engagement activities
•     Successful planning, ideation and execution of special events
•     Engage and educate users on safe ways of selling and buying using our platform

Desired Skills and Experience

•     Degree in Communication, Journalism, psychology or related field
•     3–5 years experience leading/managing implementation of direct marketing campaigns  (in particular acquisitions) and at least 2 years in line management.
•     Relationship building abilities -, Pleasant and outgoing personality
•     Ability to rapidly build a team to deliver on a common goal
•     Excellent written and oral communication skills
•     Innovative out of the box skills
•     Highly organized team player who can multitask with strong attention to detail
•     Excellent proofreading, verbal and written communication skills
•     Customers service oriented
•     Committed, positive and hardworking
•     Able to work under pressure and meet deadlines
•     Ability to contribute individually and participate in cross- functional teams

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Job description

Offline Marketing

•     Translate OLX´s business priorities into an actionable and clearly communicated marketing plan.
•     Utilize market research, customer insights and data-driven analysis to develop the marketing plan with a focus on both the strategic direction and operational execution.
•     Ensure day-to-day implementation focuses on increasing direct traffic, engagement and loyalty of the OLX user base.
•     Implement best-in-class marketing practices and document key processes.
•     Plan and oversee the end-to-end development of effective offline media creatives (TVCs, Radio etc) and perform continuous process optimization and user testing for increased quality and cost efficiencies.
•     Lead the campaign development and align relevant regional and local stakeholders.
•     Possess a strong understanding of technical marketing principles, specifically media planning, and drive performance through data-driven insights.
•    Plan and oversee the development and implementation of media purchases (Briefs, Media Planning, Media monitoring, etc.)
•    Drive all offline marketing, advertising and promotional activities.
•    Possess strong budget management skills with the ability to deliver all marketing activity within the agreed budget.
•    Maintain professional internal and external relationships that meet company core values.

Digital Marketing

•     Have a clear understanding of digital marketing channels and plan all web, SEO/SEM, email marketing, social media and display advertising campaigns.
•     Work with agencies, vendor partners and relevant internal stakeholders to execute.
•     Design and maintain our social media presence across key platforms like Facebook and Twitter.
•     Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
•     Identify trends and insights, optimize spend and performance based on the insights.
•     Brainstorm new and creative growth strategies. Plan, execute, and measure experiments and conversion tests.
•     Utilize strong analytical ability to evaluate end-to-end customer experience across multiple digital channels and customer touch points.
•     Evaluate emerging technologies.    
•     Provide thought leadership and perspective for adoption where appropriate.

Desired Skills and Experience

•     Master's Degree from a leading university; MBA a plus
•     4-6 years experience in Marketing in a leading role with a portfolio of multiple leading brands. Internet / classifieds experience a plus.
•     Articulate, clear thinking, excellent verbal and written communication skills in English.
•     Strong analytical skills with attention to detail.
•     Humble, flexible personality.
•     Extensive experience coordinating the design and execution of TV campaigns.
•     Knowledge of the local Nigerian market.
•     Experienced in managing multi -million dollar budgets.
•     Experienced in people management.
•     Data driven mind set and experience in online analytics.
•     Gained work experience in high-performance environments. Has a proven track record of personal, academic and professional marketing achievements in an international field, both online and offline.
•     Passionate about online and has deep interest in developing businesses.

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Job description

Strategic Business Insights

•     Deliver operational planning to a wide range of areas like marketing, product development, customer support and budgeting.
•     Co-lead the execution with the relevant teams.
•     Monitor market and competition, ensuring that each function within the team is tweaking plans and optimizing their approach appropriately to reflect shifting industry dynamics and /or regional learnings and experiences.
•     Support the Country Manager in strategic planning, performance analysis and conduct analysis to draw strategic insights. 
•     Support the Country Manager on P&L administration and budget management.
•     Always take a data-driven approach to problem-solving and decision making.
•     Strong structuring and analytical skills combined with a hands-on attitude.
•     Provide knowledge-sharing and relevant business, on-the-job training to other members of the team.
•     Maintain professional internal and external relationships that meet company core values.

Partnerships

•     Build key local partner relationships, identify collaboration opportunities to achieve business goals, negotiate and close key business deals while maintaining extensive knowledge of current market conditions.
•     Once deals are signed, begin execution and follow-through to conclusion.
•     Continuously measure performance of partner deals and prioritize high-impact engagements.
•     Continue to deepen relationships with external partners through creative, out-of-the-box solutions to achieve key business goals in a cost-effective manner.
•     Support internal functions, specifically marketing in crafting and negotiating commercial terms with vendors and external partners.
•     Where relevant, attend industry functions and conferences, representing the brand and collating market feedback.

Desired Skills and Experience

•     Master's Degree from a leading university; MBA a plus
•     4-6 years experience in Internet /Strategy Consulting /Investment Banking. Online classifieds experience a plus
•     Articulate, critical thinking, excellent verbal and written communication skills in English.
•     Strong analytical skills with attention to detail and ability to translate market trends, user feedback and data etc. into business insights
•     Humble, flexible personality with a data-driven mind-set.
•     Capacity to manage a very dynamic environment with a lot of entrepreneurial freedom and drive to define and take actions to achieve business objectives.
•     Experience in running an operation with cross-functional responsibilities in a fast moving industry.
•     Team player with proven people management.
•     Strong knowledge of the local Nigerian market and business landscape.
•     Gained work experience in high-performance environments. Proven track record of personal, academic and professional achievements in an international field.
•     Passionate about online and has deep interest in developing businesses.
•     Open to frequent local/ international travel.