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  • Marketing Executives at Ascentech Services Ltd

  • Posted on: 27 January, 2017 Deadline: Not Specified
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    Ascentech Services Ltd acts as a gateway to provide a wide range of recruitment and selection services to companies. We are a dedicated team of professional consultants offering top of the line executive recruitment and selection services.

    Marketing Executive


    Qualification: M.BA in Business Admin/Marketing

    Experience: 8 years’ Experience in marketing in an FMCG, Service /telecom Companies

    Sex: Any[/b]
    Age: 30-45 years


    • Relevant Functional Skills & Expertise.
    • Problem Solving.
    • Interpersonal Skills and Man Management.
    • Process & Procedure Implementation Skills.
    • Good Communication & Presentation Skills.
    • Team Spirit.
    • Stress management
    • Process & procedure implementation skills
    • Good experience of implementing ATL, BTL & Market Research 
    • Computer literacy and IT Skills.
    • Good experience of executing BTL initiatives (consumer & market activation, event, POS procurement, OOH), PR, digital initiatives across diverse geographies.

    Job Specification:

    • Responsibility of all the BTL & digital activations planning & execution including leading & implement, process control people management, cross-function support and coordination, etc.
    • Includes coordination with external agency& vendor handing.
    • Executing the Marketing Plans for assigned brands 
    • Breaking down the annual & quarterly activations (BTL&TTL) plans/initiatives into actionable & detailed activity schedules and calendars followed by proper implementation and control.
    • Responsible for market activation programs, with robust control & tracking mechanism along metrics to measure effectiveness of the program.
    • Ownership & responsible for excellence in BTL & TTL initiative as per marketing plans 
    • Liaise & Coordinate with internal & external partners to deliver successful marketing initiatives across platforms & geographies.
    • Execute Digital & Social Media initiatives
    • Generate various marketing reports (Nielsen/Media/Sales...) at regular intervals.
    • Any other job which may be assigned by the management from time to time.
    • Responsible of planning, developing and implement PR strategies.

    Key Words:  
    marketing, POS procurement, BTL, consumer activation, market activation, events  PR, Digital Marketing, experimental Marketing , Research, Advertising out of home (ooH)

    Method of Application

    Applicant should for his/her updated CV to  Using Marketing Executive as the Mail Subject.

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