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  • Posted: Apr 29, 2021
    Deadline: May 12, 2021
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    9Mobile is a Nigerian telecommunications services provider, currently operating in Nigeria. 9Mobile is formerly known as Etisalat Nigeria.
    Read more about this company

     

    Specialist, Customer Value Management

    Job: IRC4164
     

    Job Summary

    • Develop and measure customer retention and life cycle management, programmes and campaigns through the outbound and inbound channels to reduce churn and increase usage across all the products and services.

    Principal Functions

    • Participate in the development, implementation and measurement pro-active and re-active retention programmes to attain and exceed churn targets.
    • Monitor customers' movements daily across various services/products and propose a proactive usage enhancement campaign aimed at addressing any noticeable decline in various product baskets.
    • Constantly evaluate churn metrics to immediately implement remedies and improve on campaign business rules when necessary.
    • Develop other customer lifecycle programmes including win-back and loyalty programmes while maximizing the outbound and inbound channels.
    • Anticipate and identify customer needs and dissatisfaction issues in order to aid pro-active customer engagement
    • Analyse outbound/inbound campaign results and propose recommendations to the business base on campaign performance and evaluation.
    • Consistently communicate key findings from campaign analysis (uptake/ usage prediction, campaign effectiveness) to segments and product managers for effective offer development.
    • Work in close coordination with analytics team to identify pockets of opportunities within the base for a targeted BTL campaign.
    • Build strong relationship with segment managers, IT and pricing team to ensure a quick turnaround of campaign development and execution.
    • Manage campaigns (retain, cross-sell, up-sell & deep-sell) end-to-end.
    • Analyse the campaign results and understand the impact on customer behaviour and ROI, with a view to utilizing outputs to refine the next round of campaigns for the specific channels.
    • Manage campaign and capability limitations, initiating projects and actions to minimize the impact on campaign deployment and scale.
    • Translate the customer value management roadmap into campaign briefs and designs for specific retail channels.

    Education Requirements

    • First Degree in a relevant discipline from a recognized university.
    • Four (4) to Six (6) years post NYSC work experience.
    • There is an essential requirement for data analysis and critical thinking skills.
    • A Post-graduate qualification would be advantageous.
    • Experience of a combination of the following: Direct Marketing/Customer Value Management, with Customer Data analysis and management reporting (essential).
    • Project Management experience will bean added advantage.
    • Experience in campaign development and execution lifecycle.

    go to method of application ยป

    Specialist, Business Intelligence

    Job: IRC4162

    Job Summary

    • Gather and process consumer data for input into EMTS's overall business plan.

    Principal Functions
    Operational:

    • Gather and analyse consumer data along but not limited to the following parameters: Minutes of Use (MOU); Line activation, Recharge trends / statistics, Customer churn, Average call duration, Call destinations etc.
    • Develop periodic business intelligence reports based on information analysed and circulate to relevant commercial units.
    • Gather relevant statistics on promotions and new product usage; develop preliminary performance reports and forward to the Manager, Business Intelligence for additional input.
    • Liaise with IT to ensure optimal functionality of all Enterprise Warehouse tools required for data collation and reporting.
    • Develop and maintain an up-to-date database of all consumer information on EMTS's network.
    • Liaise with relevant units/teams/functions in carrying out all relevant activities.
    • Attend team/divisional/departmental meetings as required.
    • Prepare/compile agreed periodic activity and performance reports for the attention of the Manager, Business Intelligence.
    • Build predicative modelling on Subscriber profiling, Segmentation, forecasting, market based affinity, churn management
    • Liaise with Product and Information Department to ensure all launched products are properly developed and implemented to ease BI reporting.
    • Creation and monitoring of Commercial Dashboards for C-Level Executives and various department using SAP Xcelsius and Information Design Tool (IDT)
    • Perform any other duties as assigned by the Manager, Business Intelligence.

    Educational Requirements

    • First degree or its equivalent in a relevant discipline.
    • Minimum of four (4) to six (6) years post NYSC relevant work experience.
    • Strong knowledge of Microsoft Excel, Access, and PowerPoint presentation skill.
    • Advance knowledge of Structured Query Language (SQL)

    Method of Application

    Use the link(s) below to apply on company website.

     

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