Lafarge Africa Plc is a leading Sub-Saharan Africa building solutions Company and member of the LafargeHolcim group. The vision of Lafarge Africa Plc is to be the most trusted and preferred partner of African construction professionals and home builders by delivering cement, concrete, aggregates and other building solutions that are best in quality, envir...
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The Technical Sales Manager for New Product Development will drive the commercialization of Lafarge’s innovative building solutions (tile adhesives, Plaster of Paris) by acquiring new accounts, managing distributors, and developing retail channels. The role focuses on maximizing profitability through retail channel development, strategic pricing, stakeholder engagement, and leading field sales teams to achieve sales targets.
What you'll be doing
Sales & Business Development
- Achieve agreed upon sales targets and outcomes within schedule.
- Acquire and develop new accounts for NPD, focusing on high-potential market clusters and projects.
- Implement sales strategies, account plans, and call schedules to meet revenue goals.
- Present technical solutions for NPDs to architects, contractors, and project specifiers in large-scale projects.
- Close sales by effectively communicating product value to distributors, retailers, and end-users.
- Generate leads, Identify new business opportunities, products or market niches.
Distributor & Retail Channel Management
- Manage distributor relationships to ensure alignment with Lafarge’s growth objectives.
- Expand retail channel presence by identifying and onboarding new partners.
- Overall responsibility for driving excellent retail execution.
- Train distributor teams & retailers on product features, pricing, and technical specifications.
Technical Sales & Stakeholder Engagement
- Engage stakeholders (architects, engineers, contractors) to specify Lafarge NPDs in projects.
- Provide technical support to resolve product-related queries and ensure customer satisfaction.
- Log and resolve customer complaints promptly, escalating critical issues as needed.
- Drive artisan (tilers, POP installers etc) training and periodic engagements within assigned territory
- Primary responsibility for product trial demonstrations and other product activations in the market
Financial & Performance Management
- Optimize price/volume relationships to maximize margins while remaining competitive.
- Monitor customer P&L for new products and adjust strategies to meet profitability targets.
- Report on business performance (volume, price, revenue) against budgets and forecasts.
Team Leadership
- Lead and mentor field sales personnel dedicated to new product lines.
- Conduct regular performance reviews and skill-building workshops for the team.
Compliance & Reporting
- Ensure compliance with Lafarge’s safety, sales policies and ethical standards.
- Prepare weekly/monthly reports on sales metrics, market trends, and competitor activities.
- Reports on customer needs, problems, interests, competitive activities, and potential for new products and services
Who you'll be working with
- Direct Reports
- Key Interfaces
- Internal – Staff
- Depot Managers
- Mortar Team
- Product & Innovation Team
- Field Sales Team
- External
What we are looking for
- Bachelor’s degree or HND in Civil Engineering, Quantity Surveying, Architecture, Building Technology, or related field.
- 5–7 years in technical sales of building solutions (e.g., tiles, adhesives, paints, chemicals, roofing & ceiling solutions).
- Proven track record in distributor management and retail channel development.
- Experience managing customer P&L.
- Proficiency in CRM tools (e.g., Salesforce) and Microsoft Office Suite.
- Strong presentation and negotiation skills.
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Ensure coordination of all depot activities to ensure that goods are received and despatched according to company procedures.
What You'll be Doing
- Health, Safety & Security
- Ensure compliance with LAP Workplace Heath, Safety and Environnement polices, procedures and other regulatory requirements
- Drive LafargeHolcim Health & safety standards within the depot and for secondary transportation activities
- Responsible for Security of the entire depot facility, people and products.
- Reporting of Unsafe Acts and Unsafe Conditions and at Risk behaviour on icare.
- Conducts contingency plans for managing incidents or accidents on site
- Lead recovery actions for incidents or accidents.
- Review traffic movement plans for the depot.
- Ensure trucks/Equipment safety check and compliance at the depot and escalate safety gaps for closure.
- Manage and ensure correct and continuos use of PPE within the depot premises.
- Work with Country depot safety manager to drive zero road traffic accident for secondary redistribution trucks from the depot
- Stock Management & Control
- Coordinate all depot activities to ensure that goods are received and despatched according to company procedures.
- Ensure that the principle of FIFO is adhered to for direct delivery dispatch from the depot
- Ensure safe stock stacking (15bags max height) to prevent damages or loss
- Ensure physical stocks correspond with the book stocks balance all the time
- Manage defective deliveries in line with standard procedure to ensure proper accountability
- Managing stock levels to ensure stock availabity of the right product type at all time.
- Ensure stock is properly stored in non leaking areas and properly covered where required
- Maintain monthly stock count and inventory record accuracy at >99.5% target
- Depot Administration
- Owns and delivers all depot KPIs in line with target
- In charge of people management as well as facility maintenance and overall depot Security
- Ensure that all depot’s operation documents are safely kept
- Coordinate the activities of the depot’s loaders, off loaders and drivers
- Oversee the maintenance of depot facilities.
- Prepare ageing analysis of depot Cement Stock to prevent revenue loss on account of aged.
- Ownership of secondary redistribution trucks, including efficiency
- Sales Drive & Competitive Intelligence
- Deliver daily dispatch target including resolving barriers to meet target
- 100% Utilization of log on and HODIM for dispatch
- Liaise with Customer service and sales managers on availability of order in the pool to meet dispatch targets
- Collaborate with the transport manager and planning managers on the right stock level at the right time arriving to his depot
- Drive >95% on time delivery of orders to Customer location
- Report information on marketing and pricing activities of competitors around the depot
- Maintain a portfolio of customers
- Build relationships with the distributors, retailers and prospects (using the guidelines of the company)
- Product Receipt
- Plans the receipt of primary trucks and products into the depot
- Coordinates offloading, transloading and redirect in line with standard procedure
- Utilize the log on mobile 100% for all receipt
- Drive CICO at depot to less than 6 hours average
- Cost and Control
- Delivers reduction in all depot related cost
- Delivers less than 6 hour depot turnaroud
- Drives 100% adherence to business continuity plan standard procedure
- Safeguard company’s assets through driving the right controls
- Reporting
- Structured information and report shared regularly as per direction
- Daily, Weekly and Monthly report and reconciliation in line with standard
What we are looking for
Knowledge & Experience
- Knowledge of manufacturing industry
- At least 5 years experience in manufacturing, supply chain or logistics preferably a people manager
- BSC/HND Holder in any discipline
- Knowledge of warehousing and supply chain/ logistics core processes
- Customer service
- Good knowledge of SAP and IT systems and applications
- Knowledge of basic finance fundamentals
- Good supervisory and people management skills
- Organizing and planning skills
- Analytical and problem solving skills
- Good communication skills
- Strong interpersonal skills
- Leadership and ownership drive
- Experience of managing teams and external stakeholders
Who you'll work with
- Internal Relationships
- Depot Supervisor/Assistant
- Safety officer
- Forklift driver
- Other depot staffs
- External Relationships
- Drivers / Transporters
- End Users
- Distributors
- Transport managers/Planning managers/Customer service
- Sales Managers
Financial
- Each Depot manager will be responsible for streamlining the operational cost of the depot, and fixed Imprest to be reconciled monthly
- Infrastructure
- The position will be provided with adequate means of communications and a PC.
- Standardised tools and templates for recording, analysing and reporting information
Organizational Structure
- Reports to the Regional Depot & Key Account Logistics Manager
What we are looking for
Profile Required
- Knowledge of manufacturing industry
- At least 5 years experience in manufacturing, supply chain or logistics preferably a people manager
- Knowledge of warehousing and supply chain/ logistics core processes
- Customer service
- Good knowledge of SAP and IT systems and applications
- Knowledge of basic finance fundamentals
- Good supervisory and people management skills
- Organizing and planning skills
- Analytical and problem solving skills
- Good communication skills
- Strong interpersonal skills
- Leadership and ownership drive
- Experience of managing teams and external stakeholders
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Reporting to the Procurement Controller, the SG&A Analyst supports the Procurement Controller in all business planning activities related to Procurement and functions under the Selling, General & Administrative (SG&A) umbrella. The Analyst, under the direction of the Controller, will be responsible for forecasting, budgeting, financial modeling, controlling, assessing the effectiveness of current spending practices, identify trends, and uncovering opportunities for cost savings across various departments. Working with the Controller in overseeing all finance, accounting and reporting activities including preparing presentations. The individual will be expected to be an active financial business partner for their business areas.
What you'll be doing
Expense Analysis and Cost Control
- Conduct comprehensive monthly and quarterly SG&A expense reviews, analyzing key drivers and variances against budget and prior years.
- Prepare detailed variance analysis, highlighting any deviations from planned spending, and proactively recommend corrective actions.
- Track SG&A spending against cost control KPIs set by the Procurement Controller, ensuring alignment with broader cost-saving objectives.
- Identify and document cost-saving opportunities across SG&A categories, presenting actionable insights to the Procurement Controller and department heads.
- Perform scenario analysis on SG&A costs based on changing business conditions to support informed decision-making.
- Ensure timely and accurate allocation of SG&A expenses to appropriate departments or functions for improved budget accuracy.
- Track procurement spend analysis and reconcile group data vs local data, with detailed explanation on changes
- Prepare month on month procurement performance spend and initiatives analysis
- Drive compliance to contract policies within the procurement unit
Budgeting, Forecasting, And Strategic Planning
- Assist in the annual SG&A budgeting process by collaborating with department heads and providing relevant financial insights.
- Develop and maintain forecasting models to project future SG&A costs, supporting the Procurement Controller’s long-term planning initiatives.
- Contribute to setting SG&A cost reduction targets, tracking progress against these goals, and providing updates on any challenges or successes.
- Support scenario planning by modelling the financial impacts of various strategic initiatives on SG&A, aligning with the goals of Lafarge Africa Plc.
- Regularly update SG&A forecasts to reflect current performance and evolving business needs, identifying risks and opportunities.
- Supply critical SG&A cost data during strategic planning cycles (e.g., MTP, Budget, Forecast), aligning projections with sourcing cost assumptions.
Cross-Functional Collaboration and Stakeholder Engagement
- Collaborate closely with Finance, Procurement, and other functions/ teams to gather and verify data for accurate SG&A reporting.
- Establish open communication channels with department heads to understand their cost structures and identify optimization opportunities.
- Partner with the Procurement Controller to streamline SG&A expense approval workflows, aligning with the Company’s Delegation of Authority (DOA).
- Provide training and guidance to department heads on best practices for SG&A budgeting, spending, and tracking.
- Act as a liaison between departments and the Procurement Controller, relaying cost insights and recommendations to enhance operational efficiency.
- Participate in cross-departmental projects that impact SG&A, offering analysis and support to manage associated costs effectively.
Reporting and Presentation
- Prepare comprehensive monthly and quarterly SG&A performance reports for management, summarizing findings, variances, and actionable recommendations.
- Develop visually clear and concise presentations that provide insights into SG&A trends and cost-saving opportunities for executive review.
- Regularly update dashboards that track SG&A spending, key performance indicators, and cost allocation, making adjustments based on stakeholder feedback.
- Ensure that all reports comply with internal financial reporting standards and that data is presented in formats compatible with corporate reporting tools.
- Create ad hoc reports to support management requests, including in-depth analysis for special initiatives or one-time projects.
- Present findings to various stakeholders, translating complex financial data into clear, actionable information for decision-makers.
Risk Management and Compliance
- Work with the Procurement Controller to ensure all SG&A expenses comply with internal policies, financial controls, and regulatory standards.
- Conduct periodic audits on SG&A transactions to ensure accurate expense allocation, identifying any inconsistencies for immediate correction.
- Assist in risk assessments related to SG&A spending, recommending preventive actions for potential cost overruns or misallocations.
- Implement and uphold financial controls to maintain integrity in SG&A reporting and minimize the risk of errors or fraud.
- Support internal and external audits by providing accurate documentation and explanations for SG&A expenditures.
- Stay informed on industry regulations and corporate policies to ensure SG&A management practices remain compliant and effective.
Data Management and Process Improvement
- Develop, maintain, and interpret key weekly, monthly, and quarterly SG&A dashboards, ensuring data is accurate and actionable.
- Identify and recommend process improvements within SG&A tracking, aiming to streamline workflows and reduce time spent on repetitive tasks.
- Collaborate with the Procurement Controller to refine data collection practices for SG&A reporting, ensuring timely and efficient information gathering.
- Support efforts to enhance data accuracy by implementing data validation steps and periodic quality checks on SG&A reports.
- Encourage continuous improvement by staying updated on best practices in SG&A cost management, benchmarking against industry standards.
- Foster innovation by proposing new tools or methodologies for SG&A analysis, enhancing reporting quality and speed.
Who you'll be working with
Key interfaces, stakeholders and relationships:
- The incumbent interacts regularly with all cadres of staff.
- He/she also interacts regularly with the external public including suppliers and other external stakeholders
What we are looking for
- 3-4 years post NYSC working experience with minimum of 2 years on similar role and in Managerial positions.
- Proven experience as an analyst, preferably in finance or accounting roles.
- Strong analytical skills with the ability to interpret complex financial data.
- Proficiency in financial modeling and analysis tools, including Excel and financial reporting software.
- Excellent communication skills, both verbal and written, with the ability to present findings to stakeholders at all levels.
- Detail-oriented with strong organizational skills and the ability to manage multiple tasks simultaneously.
- Knowledge of SG&A expense categories and principles of cost accounting is a plus
- Understanding and correct application of VAT regulations with FIRS
- Understanding and correct application of WHT regulations with FIRS
- Experience with ERP systems and data visualization tools.
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