Jobs at IDP Education Ltd

Job ID:  3451

Role Purpose

• We are seeking a talented and results-oriented Digital Advertising Specialist to join our dynamic Digital Marketing team in Sub-Saharan Africa.
• In this pivotal role, you will contribute to strategic planning and lead the execution and optimization of our online advertising efforts, with a strong focus on achieving key performance indicators like CPA and ROI.

Key Accountabilities
Online Advertising & Lead Generation Strategy:

• Align advertising goals with overarching business objectives.
• Set strategic direction for Pay-Per-Click (PPC) campaigns, identifying and implementing optimization opportunities with a focus on Cost Per Acquisition (CPA) targets.
• Develop and execute targeted online marketing campaigns across various digital channels, leveraging user interest, behavior, location, language, and demographic segmentation.

Campaign Execution & Optimization:

• Conduct thorough keyword research using all available tools, prioritizing relevancy for optimal campaign performance.
• Craft concise and compelling text ads utilizing proven copywriting techniques.
• Provide creative input and suggestions for effective advertising banners.
• Evaluate the performance of display network banners, offering data-backed recommendations to designers for image and message improvements.
• Ensure the achievement of optimal results in terms of Cost per Acquisition (CPA) and Return on Investment (ROI).

Performance Tracking & Reporting:

• Track key performance indicators (KPIs) rigorously and prepare custom performance reports for the Head, Digital Marketing – Africa, and direct supervisor.
• Analyze performance trends and provide actionable recommendations for conversion improvement.

General Support:

• Provide support on various marketing initiatives as required.
• Undertake any other tasks assigned by your line manager and supervisor.

Relationships:

• Internal: Head, Digital Marketing - Africa, Graphic Designer, Content Specialist, Social Media Specialist, Video and Multimedia Specialist, IDP cross-functional Team.
• External: Paid search advertising platforms administrators/staff, Digital Marketing agencies.

Required Experience

• Bachelor's Degree (BA/BS) from an accredited university.
• 5+ years of overall digital marketing experience, ideally within a corporate marketing department or a digital agency.
• Proven expertise in Pay-Per-Click (PPC) and Paid Search advertising is a must.
• Strong understanding of current Digital Marketing best practices and digital production processes.
• Demonstrable experience in planning and executing result-driven lead generation campaigns.
• Proficient knowledge of social media paid advertising campaigns, including but not limited to Facebook, LinkedIn, and X (formerly Twitter).
• Knowledge of strategic planning and processes for brand management and creative development, including research tools and results evaluation.
• Google AdWords (Google Ads) certification is a must.
• Excellent communication (written and verbal) and analytical skills.
• Ability to work both independently and collaboratively within a team.
• Ability to thrive in a fast-paced and dynamic environment.
• Fluency in English is essential.

go to method of application »

Job ID:  3450

Role Purpose

• The IELTS Deputy Test Centre Administrator is responsible for providing administrative support to IELTS Test Centre Administrator, Abuja and IELTS Operations Manager in accordance with IELTS regulations and IDP policies.
• Strict adherence to test security and administration requirements is an essential part of the job.

Key Accountabilities
Customer Service:

• Ensure all test candidates receive exemplary customer experience at every contact point before, during and after sitting the IELTS test.
• Ensure all staff involved in testing are culturally sensitive.
• Provide clear, comprehensive advice to general enquirers and ensure that more complex enquiries are forwarded to the correct person for a response.
• Develop Cooperative relationships with IELTS Test Administrators in the designated region.

Business Administration:

• Plan all aspects of IELTS testing in the designated region.
• Manage budget for IELTS testing in designated region, including test revenue and all associated costs – staff, venue, storage, premises etc.
• Provide regular management and financial reports on testing as required.
• Statistical analysis of centre data to monitor and identify candidate trends including centre candidate targets.
• Continually monitor test day availability and capacity to ensure centres meet current demand.

Test Administration Quality and Integrity:

• Independently perform audits on IELTS test centres as scheduled and provide documented feedback and reports.
• Ensure both test centres and offsite testing operations are managed within the IELTS operating procedures.
• Ensure adherence to all IELTS manuals.
• Ensure adherence to PSN policy and procedure of all Examiner Trainers and Examiners.
• Assist with the implementation of IELTS policies.
• Ability to work in a professional manner with stakeholders and in accordance with organisational values.
• Draft contracts for various IELTS business aspects as required.
• Monitor all current contracts to ensure terms are adhered to.
• Process all invoices in a timely manner.

Operations Management:

• Oversee management of the tests conducted in the applicable test centre.
• Oversee distribution of test materials, marking of test papers, recording results and distribution of TRFs.
• Manage test centre Examiners, including recruitment, training and certification within the PSN guidelines.
• Ensure financial reporting and invoicing is conducted accurately and on time.
• Manage the regular Clerical Marker monitoring program and the production of reports as required.
• Supervise the Enquiry on Results appeals system.
• Supervise the Verification Service for stakeholders.
• Manage the delivery of projects on time, within budget and in accordance with annual plans and targets.

Client Management:

• Assist in stakeholder management to maintain stakeholder satisfaction and integrity of the test.
• Build and maintain a good working relationship with stakeholders, both internal and external, ensuring that all business outcomes are satisfactorily met.

Required Experience

• Bachelor's Degree or equivalent qualification.
• Fluency in spoken and written English.
• Proficient user of the Microsoft Office suite.
• Demonstrated ability to plan, organize, prioritize, and execute multiple tasks efficiently and professionally within defined objectives.
• Strong written and verbal communication skills.
• Solid analytical, research, and problem-solving abilities.
• Experience in client management.
• Strong administrative and sound financial skills.
• Ability to communicate effectively across diverse cultures and organizational levels.

go to method of application »

Job ID:  3449

Role Purpose

• The IELTS Test Centre Administrator is responsible for managing the IELTS examinations within the designated region.
• The Administrator will be responsible for compliance with the established guidelines of test operation and management as prescribed by the IELTS test partners in their manuals.

Key Accountabilities
Customer Service:

• Ensure all test candidates receive exemplary customer experience at every contact point before, during and after sitting the IELTS test.
• Ensure all staff involved in testing are culturally sensitive.
• Provide clear, comprehensive advice to general enquirers and ensure that more complex enquiries are forwarded to the correct person for a response.
• Develop Cooperative relationships with IELTS Test Administrators in the designated region.

Business Administration:

• Plan all aspects of IELTS testing in the designated region.
• Manage budget for IELTS testing in designated region, including test revenue and all associated costs – staff, venue, storage, premises etc.
• Provide regular management and financial reports on testing as required.
• Statistical analysis of centre data to monitor and identify candidate trends including centre candidate targets.
• Continually monitor test day availability and capacity to ensure centres meet current demand.

Test Administration Quality and Integrity:

• Independently perform audits on IELTS test centres as scheduled and provide documented feedback and reports.
• Ensure both test centres and offsite testing operations are managed within the IELTS operating procedures.
• Ensure adherence to all IELTS manuals.
• Ensure adherence to PSN policy and procedure of all Examiner Trainers and Examiners.
• Assist with the implementation of IELTS policies.
• Ability to work in a professional manner with stakeholders and in accordance with organisational values.
• Draft contracts for various IELTS business aspects as required.
• Monitor all current contracts to ensure terms are adhered to.
• Process all invoices in a timely manner.

Operations Management:

• Oversee management of the tests conducted in the applicable test centre.
• Oversee distribution of test materials, marking of test papers, recording results and distribution of TRFs.
• Manage test centre Examiners, including recruitment, training and certification within the PSN guidelines.
• Ensure financial reporting and invoicing is conducted accurately and on time.
• Manage the regular Clerical Marker monitoring program and the production of reports as required.
• Supervise the Enquiry on Results appeals system.
• Supervise the Verification Service for stakeholders.
• Manage the delivery of projects on time, within budget and in accordance with annual plans and targets.

Client Management:

• Assist in stakeholder management to maintain stakeholder satisfaction and integrity of the test.
• Build and maintain a good working relationship with stakeholders, both internal and external, ensuring that all business outcomes are satisfactorily met.

Required Experience

• Bachelor's Degree or equivalent qualification.
• Fluency in spoken and written English.
• Proficient user of the Microsoft Office suite.
• Demonstrated ability to plan, organize, prioritize, and execute multiple tasks efficiently and professionally within defined objectives.
• Strong written and verbal communication skills.
• Solid analytical, research, and problem-solving abilities.
• Experience in client management.
• Strong administrative and sound financial skills.
• Ability to communicate effectively across diverse cultures and organizational levels.