Virtual Marketer at Demyhealth Clinic and Genomic Medicine (DCGM)

Job Description:

DemyHealth Clinic and Genomic Medicine is seeking a dynamic and experienced Virtual Marketer to join our team. The Virtual Marketer will be responsible for developing and executing online marketing strategies to drive visibility, engagement, and sales. This position offers the opportunity to work remotely while contributing to our mission of providing cutting-edge genomic and diagnostic services across Nigeria and West Africa.

Duties:

• Develop and implement digital marketing campaigns across various online platforms (social media, email marketing, SEO, and PPC).
• Create, curate, and manage engaging content for websites, blogs, and social media platforms.
• Optimize digital content for search engines (SEO) to increase online visibility and web traffic.
• Manage and monitor the company’s social media accounts, ensuring brand consistency.
• Analyze marketing data and metrics to evaluate performance and recommend improvements.
• Collaborate with internal teams to align marketing strategies with business goals.
• Stay updated on the latest trends in digital marketing and adapt strategies accordingly.
• Engage with online communities to build relationships and promote the company’s products and services.

Requirements and Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing or similar roles, preferably in healthcare or medical services.
• Strong understanding of SEO, SEM, PPC, and social media marketing.
• Proficiency in digital marketing tools and platforms such as Google Analytics, Facebook Ads Manager, and Mailchimp.
• Excellent written and verbal communication skills.
• Ability to work independently, manage multiple tasks, and meet deadlines.
• Creative thinking and problem-solving skills with a results-oriented mindset.
• Experience with content creation, email marketing, and online advertising.