Social Media Strategist at ParallelScore

Roles & Responsibilities   

• Researching, sourcing, and writing news and blog articles for our platforms   
• Create content marketing campaigns to drive leads and subscribers   
• Use SEO best practices to generate traffic   
• Actively manage and promote our blog and news platforms, and pitch articles to relevant third-party platforms   
• Develop, implement and manage our social media strategy using social media for brand awareness and impression   
• Define the most important social media KPIs   
• Manage and oversee social media content   
• Measure the success of every social media campaign   
• Stay up to date with the latest social media best practices and technologies   
• Use social media marketing tools 
• Analyze content marketing metrics and makes changes as needed   
• Works with Graphic designer for all social media flyers 

Qualifications & Requirements   

• 1-2 years experience in a similar role   
• Excellent writing skills, as well as the ability to communicate and collaborate effectively in the English language (compulsory)   
• Have a basic knowledge of computing and the Internet (compulsory)  
• Must have a good eye for graphic designs  
• Ability to work well with a team in a fast-paced, constantly changing environment.   
• Ability to break down and explain complex topics clearly and concisely for a general audience   
• Passionate about digital storytelling and creating the best user experience online, with proven experience in a creative environment  
• Curious about the world sees story ideas everywhere and is excited to share ideas with the team.  
• Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs   
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+, and other social media best practices