Social Media Marketer / Content Creator at HRLeverage Africa

About the Role

• We are seeking a creative and results-driven Social Media Marketer / Content Creator for our client, a reputable fashion brand in Abuja known for African fabrics and ready-to-wear outfits.
• The ideal candidate will manage the company’s social media presence and drive online sales through engaging content, direct customer interaction, and digital promotions.

Key Responsibilities
Social Media Management:

• Develop and execute a monthly content calendar across all social media pages such as Instagram, Facebook, WhatsApp, and TikTok
• Create engaging posts, reels, and stories showcasing new arrivals, styling tips, and customer testimonials
• Respond to messages, comments, and DMs in a timely and professional manner

Online Sales:

• Upload and manage product listings (images, descriptions, pricing)
• Engage prospective buyers and convert inquiries into successful sales
• Follow up on leads via WhatsApp, Instagram DMs, and other digital platforms

Promotions & Campaigns:

• Plan and implement digital campaigns, sales promos, and giveaways to increase brand visibility and customer base
• Track and report on campaign results (engagement, reach, conversion rates)
• Customer Relationship Management:
• Maintain customer database and update order history, preferences, and feedback
• Encourage repeat sales through personalized recommendations and timely communication

Requirements & Qualifications

• Interested candidates should possess a Bachelor’s Degree
• 2–4 years’ experience in digital marketing, social media management, or online sales (preferably fashion or lifestyle industry)
• Strong familiarity with Instagram, Facebook, WhatsApp Business, and TikTok
• Ability to create engaging visuals using tools like Canva, CapCut, InShot, or Adobe Express
• Experience handling direct sales via messaging platforms
• Good understanding of African fabrics, styles, and fashion trends
• Strong communication and customer service skills

Renumeration
Salary is open to negotiation.