Social Media Manager at truQ

Job Description

• Develop and implement creative and engaging social media strategies

• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram, Tiktok and YouTube, adapting content to suit different channels

• Manage and oversee social media content generation, editing and publishing.

• Work with Digital marketers and designers to ensure content is informative and appealing

• Monitor SEO and user engagement and suggest content optimization

• Oversee the creation and implementation of truQ’s monthly social media calendar

• Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics.

• Manage all aspects of social media interaction between customers and truQ, and ensure a positive customer service experience through the social media platforms while developing leads

• Create actionable plans to both grow and maintain followers through all social media platforms.

• Managing truQ’s online community to ensure appropriate engagement and increase in engagement

• Researching social media trends and informing management of changes that are relevant to the company’s marketing activities.

Requirements

• Minimum of a B.sc degree with a minimum of a 2.2 graduating grade

• Minimum of 2 years of social media management experience.

• Experience using multi-social posting programs such as HubSpot

• Must be Data-driven

• Strong communication skills (written & verbal) skills

• Understanding of SEO and web traffic metrics

• Strong creative writing skills

• Good analytical skills

• Good design skills