Social Media Manager/Content Creator at The Paper Packaging Company

Role Description

• This is a full-time, on-site Social Media Manager/Content Creator role based in Abuja.
• The role involves planning, creating, and publishing engaging content across social media platforms to build brand awareness, educate audiences on sustainable packaging, and drive community engagement.
• The Social Media Manager/Content Creator will manage the social media calendar, develop platform-specific content (including copy, images, and short-form videos), and ensure consistent brand voice and messaging.
• Daily responsibilities include monitoring social channels, responding to comments and messages, analyzing performance metrics, and optimizing campaigns based on data insights.
• The role also collaborates with marketing and product teams to support campaigns, launches, and storytelling that highlight TPPC’s mission and impact.

Qualifications

• Strong capabilities in Social Media Marketing and Social Media Optimization (SMO), including platform management, audience growth, and performance tracking.
• Skills in Content Strategy and Writing to plan, craft, and adapt content for different platforms and audiences.
• Excellent Communication skills, both written and verbal, with the ability to convey complex sustainability topics in clear, compelling ways.
• Experience creating and editing visual and video content (e.g., graphics, short-form videos, basic photography) for social media is highly beneficial.
• Familiarity with social media analytics tools and basic knowledge of digital marketing principles.
• Ability to work on-site in Abuja, manage multiple projects, and meet deadlines in a fast-paced environment.
• Prior experience in sustainability, packaging, FMCG, or related industries is an advantage.
• Relevant diploma or degree in Marketing, Communications, Media, or