Social Media Manager / Content Creator at GTI Group

Key Responsibilities

• Create and publish captivating content across various platforms.
• Work closely with teams to produce content that aligns with the company's objectives and brand identity.
• Manage and update an editorial calendar to ensure consistent and timely content production.
• Optimize content for search engines and social media to boost visibility and reach.
• Monitor and analyze content performance metrics, such as views, engagement, and conversion rates, to guide future content strategies.
• Review and refine content for accuracy, grammar, and overall quality.
• Stay current with digital marketing trends and technologies to enhance content creation skills.
• Utilize various digital publishing platforms to create structured drafts
• Target content to specific audiences and focus on trending topics
• Researching and compiling social trends, ideas, competitors’ best-in-class examples, and cutting-edge executions to inform and propose new content.

Requirements

• Candidates should possess a Bachelor’s Degree with 2-4 years experience
• Exceptional writing and editing abilities
• Proven ability to craft engaging content
• Strong understanding of SEO and content marketing strategies
• Proven track record of meeting deadlines
• Demonstrated experience as a content creator or in a similar position
• Familiarity with social media platforms and content promotion techniques
• Up-to-date knowledge of industry trends and best practices
• Excellent communication and teamwork skills