Social Media Manager (Content Creation & Digital Marketing) at Grace Moni Limited

Key Responsibilities

• Develop and execute a comprehensive content strategy across social media platforms (Facebook, Instagram, Twitter, LinkedIn, Tiktok etc.)
• Create visually appealing and engaging content for social media, including graphics, videos, and written posts. 
• Manage daily social media activities, ensuring consistent and timely posting.
• Track and analyze performance metrics to measure campaign effectiveness and adjust strategies accordingly. 
• Engage with followers and respond to inquiries, building strong online community relations
• Plan, create, and execute digital marketing campaigns to drive traffic and conversion for both loan services and flight booking offerings.
• Optimize website content for search engines and manage paid search campaigns to increase visibility and attract potential customers.
• Write and manage content for blogs, social media posts, emails, and ads that resonate with the target audience.

Qualifications

• Interested candidates should possess a Bachelor`s Degree with 2-5 years work experience.
• Proven experience as a Social Media Manager, Digital Marketing Specialist, or similar role.
• Strong knowledge of social media platforms and trends.
• Excellent content creation, writing, and editing skills.
• Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software.
• Ability to analyze data and use insights to optimize strategies.
• Strong communication skills and attention to detail.
• Knowledge of the loan and travel industries is a plus.