SEO / Digital Marketing Specialist at UNOCASA Limited

Job Description

• Our client is seeking an experienced and versatile SEO and Digital Marketing Specialist with expertise in website development & digital marketing to join their team as an in-house expert in optimizing website for search engines.
• As an SEO Specialist, you will be responsible for developing and implementing effective SEO strategies, as well as leveraging your experience in website development to drive targeted traffic to their website and improve overall search engine rankings.

Key Responsibilities

• Perform keyword research for optimization opportunities.
• Implement on-page and off-page SEO strategies.
• Conduct technical SEO audits and make improvements.
• Use website development skills to align with SEO best practices.
• Leverage AI technology for enhanced digital marketing.
• Monitor website performance with SEO tools and analytics.
• Stay updated with SEO trends and industry best practices.
• Create creative assets for digital marketing campaigns.
• Boost high-performing social media posts.
• Interpret and report on campaign metrics.
• Create new digital ad campaigns.
• Perform other assigned duties.

Requirements

• Candidates should possess a Bachelor's Degree qualification with 3 - 6 years work experience.
• Proven SEO Specialist track record.
• Strong understanding of search engine algorithms.
• Proficiency in SEO tools and technical SEO.
• Website development skills.
• Familiarity with AI technology.
• Excellent analytical and communication skills.
• Exceptional attention to detail and organizational skills.
• Ability to work independently and as part of a team.
• Strong work ethic and a quick learner.
• Familiarity with social media platforms.