Senior Marketing Manager at The Place

The Senior Marketing Manager will be responsible for achieving revenue goals by developing and executing sales and marketing plans, in-person sales meetings and networking, marketing the entire restaurants chain and functioning as a public relations spokesperson to promote the restaurant chain locally.

The Senior Marketing Manager will also be responsible for developing, implementing and tracking marketing programs that increase The Place brand exposure and boost our restaurant, nightlife and hotel sales. 

The Senior Marketing Manager will require a thorough understanding of business and marketing strategy and will become the brand ambassador for The Place. This includes excellent communication skills with staff, vendors, food writers and bloggers, Newspapers, local businesses and the community. It also requires the ability to project manage, multi-task and problem solve in a fast-paced environment.

JOB REQUIREMENTS

• Understand and communicate marketing strategy and objectives to the CEO, restaurant management and staff
• Partner with Restaurant, nightlife and hotels Managers to plan and execute sales building activities that will build relationships, which will increase customer count, check average and outside sales
• Deploy web, social media, email, collateral, merchandise, and other communications effectively with corporate support team
• Coordinate partner, community, and vendor relationships.
• Establish goodwill and build relationships within the community and with the overall QSR food, nightlife and hotel concept for the business.
• Identify and capitalize on strategic partners that complement the brand.
• Plan and execute marketing events in coordination with relevant stakeholders
• Collect and analyze data to improve marketing programs
• Assists and/ or completes additional tasks as assigned
• Must clearly be able to demonstrate growth in sales as a result of marketing efforts

ACADEMIC/OTHER REQUIREMENTS

• Bachelor’s degree in marketing, Business Administration, Management Science, or similar discipline
• 8 years of professional experience in Marketing, Business Development and Brand Management with a demonstrated track record of driving results
• Experience in a top Marketing Agency is a huge advantage
• Proficient in Windows Office, Microsoft Office suite