Sales Officer at Olam Nigeria Limited

Description

• The Sales Officer is responsible for driving sales, managing customer relationships, and ensuring the effective distribution and visibility of the company’s products within the assigned territory.
• The role focuses on achieving sales targets, executing trade activities, and building strong partnerships with distributors, retailers, and other trade partners.

Key Responsibilities

• Achieve monthly and quarterly sales targets for the assigned territory.
• Ensure effective product distribution across assigned outlets and markets.
• Maintain adequate stock levels with distributors and monitor timely order placements.
• Implement route-to-market (RTM) strategies to maximize coverage and availability.
• Execute trade marketing and promotional activities in line with company guidelines.
• Ensure product visibility, availability, and pricing compliance at retail points.
• Monitor competitor activities and provide timely feedback to management.
• Build and maintain strong relationships with distributors, wholesalers, and retailers.
• Resolve customer issues promptly and professionally.
• Provide market intelligence and insights from customer interactions.
• Submit daily, weekly, and monthly sales reports.
• Track and monitor key sales performance indicators.
• Recommend actions to improve territory performance.

Qualifications & Experience

• Bachelor’s Degree in Business Administration, Marketing, or a related field.
• 2 - 4 years of FMCG sales experience, preferably in a field sales / territory role.
• Strong understanding of trade, distribution, and retail operations.
• Proficiency in MS Office; knowledge of ERP or sales tracking tools is an added advantage.
• and sales reporting tools (ERP/SAP is an added advantage).