Sales and Marketing Specialist at African Naturalistas

Key Responsibilities

• Manage all distributor and resellers acquisition and retention
• Motivate Sales Team to meet agreed target
• Increase Business Revenue and Revenue Growth Rate
• Develop and implement sales strategies to increase product sales through retail, e-commerce, and wholesale channels.
• Identify and secure partnerships with distributors, retailers, and corporate clients.
• Lead and manage the sales team to meet and exceed monthly and annual targets.
• Monitor sales performance metrics and implement improvement plans as necessary.
• Administrate customer database on email marketing platforms
• Achieve objectives by creating marketing and sales strategies.
• Prepare and complete the marketing action plan.
• Meet financial objectives by forecasting requirements and preparing annual budgets.
• Determine annual and gross-profit plans by forecasting and developing annual sales quotas for various channels.
• Accomplish marketing and sales objectives by planning, developing, implementing, and evaluating advertisements.
• Identify marketing opportunities by understanding consumer requirements.
• Improve product marketability and profitability by researching, identifying, and capitalizing on market opportunities.
• Sustain rapport with key accounts by making periodic visits.
• Optimize revenue from all sales channels, retailers, affiliates, etc
• Collect, analyze, and summarize data and trends.

Requirements

• Education: Bachelor’s degree in Marketing, Business Administration, or a related field (MBA is a plus).
• Experience: Minimum of 2 years in sales and marketing, preferably in the beauty, cosmetic, or hair care industry.
• Sales Expertise: Proven ability to meet and exceed sales targets, with strong negotiation and relationship-building skills.
• Marketing Proficiency: Experience with digital marketing tools, social media management, and campaign creation.
• Leadership Skills: Demonstrated ability to lead and inspire a team toward achieving business objectives.
• Data-Driven Approach: Strong analytical skills and experience using data to inform sales and marketing strategies.
• Communication Skills: Exceptional written and verbal communication abilities.
• Creativity: Innovative mindset with the ability to design compelling marketing campaigns.