Sales and Marketing Executive (Foodies Place Eatery, Ilorin) at Arewa Trade and Investment Promotion Council

We are looking to hire passionate bakery Sales-Marketers to plan and oversee the organization’s marketing and sales activities. The job holder will develop the company’s sales and revenue streams and ensure the image of the company is positively projected at all times. Applicants MUST be able to drive both manual and automatic vans.

Job Description / Requirements

The candidate:

• Must be a graduate and have a minimum of 5 year experience in Sales or Marketing.
• Must be able to drive
• Must have compelling sales personality
• Must be able to increase the value of current customers while attracting new ones.
• Experience in bakery sales / marketing will be an added advantage but not compulsory.

Job Responsibilities:

• Responsible for sales, customer management and retention, and broker network in order to continue to grow retail and food service sales.
• Explore ways in which the organization can expand its existing customer base and generate new business leads through the effective promotion of the organization’s product range via a range of marketing platforms.
• Negotiate contracts with distributors and vendors in managing product distribution, developing distribution strategies and setting up distribution networks as well as coordinating and participating in direct marketing and sales.
• Ensure that the distribution vehicles are in good shape to avoid zero down time in the distribution of products.
• Keep a record of all sales carried out from the field; get feedback about the product from the field; issue receipts to customers.
• Completes sales reports for all segments at the end of each day, week, month, quarter and year and disseminates to the appropriate management personnel. 
• Manages and processes the proper paperwork in registering a new distributor. 
• Interacts with all brokers to ensure they are compliant to standards. 
• Take primary responsibility for growing the company’s corporate sales business, including the effective recruitment of new corporate customers; stores, supermarkets and distribution outlets.
• Identify customers to contact with targeted and bespoke marketing initiatives to; win back former customers and enticing customers whom the organization is currently missing out on.
• To organize and implement all other marketing activities as briefed by the Managing Director.
• Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence in the market place.
• Must be able to drive manual and automatic vehicles as well as have a valid driver’s licence.
• Any other duty of similar responsibility assigned from time to time.

 Knowledge Skills, Qualifications & Experienced Required

• B.sc /HND degree, preferably in marketing or similar field is desired.
• 5 – 6 years bakery/FMCG distribution experience is required.
• Have creativity and commercial awareness; must be able to drive both manual and automatic vehicles.
• A team player with a customer-oriented approach.
• Strong and effective hands-on supervisory capability within a production environment.
• Excellent written communication skills with experience of drafting professional business reports. Excellent planning, organizational and time-management skills.
• High level of organizational skills and demonstrated ability to meet deadlines and manage multiple tasks in a very dynamic environment.

JOB DESCRIPTION

• Managing all marketing activities for the company.
• Developing the marketing strategy in line with company’s objectives.
• Co-ordinating marketing campaigns with sales activities and measuring results.
• Overseeing the company’s marketing budget.
• Creation and publication of all marketing material in line with marketing plans.
• Monitor and report effectiveness of marketing communications.
• Develop, organize and oversee marketing and advertising campaign.
• Market research.
• Website and social media maintenance.
• Client relationship management.
• Writing and proofreading of marketing content.
• Competitor analysis.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Analyzing potential strategic partner relationships for company marketing.
• Work closely with finance and sales department to help serve customer and company needs in the most profitable way.

SKILLS REQUIRED:

• Excellent spoken and written communication skills.
• Good organizational and planning skills.
• Ability to create and develop product and pricing strategies, balancing firm objectives.
• Ability to develop and evaluate marketing strategies, based on knowledge of market characteristics.
• The ability to optimize the product and price strategy and portfolio in line with the overall strategy.
• Skills to create, manage and coordinate marketing activities and policies to promote products
• The ability to lead and motivate a team.
• Skills to analyze, observe and monitor market trends.