Relationship Officer at Koins Microfinance Bank

Role and Responsibilities

• Generate sales leads and convert prospects into customers to expand Koins MFBank's Personal Banking portfolio.
• Build relationships with existing customers to upsell/cross-sell products/services via phone, email or chat
• Position the bank as the leading choice in the market by effectively communicating our value proposition
• Proactively identify the needs of potential and existing customers.
• Conduct research and analyze data to identify and define the target audience.
• Stay informed about market trends, competitor offerings, demographics, and other factors affecting marketing strategies.
• Asset and Liability Management
• Create quality risk assets and meet defined targets in asset creation and liability generation.
• Deliver quality customer service by promptly responding to customer inquiries and resolving issues.
• Build and maintain strong relationships with clients, acting as their primary point of contact.
• Prepare weekly and monthly reports on marketing activities, including performance reviews.
• Analyze and report on personal banking activities to inform strategy and improve performance.
• Collaborate with the team to achieve collective goals and objectives.
• Support the Team Lead, Business Manager, or Head of Personal Banking in executing business strategies and initiatives.
• Drive growth in Current Account Savings Account (CASA).

Qualifications and Education Requirements

• A minimum of a Higher National Diploma / Bachelor’s Degree in any field.
• Knowledge of Microfinance Principles is preferable
• Basic understanding of sales principles and techniques
• Basic computer skills
• Knowledge of Financial Regulations
• Knowledge of Compliance
• Knowledge of Customer Relationship Management (CRM)
• Stress Management/Knowledge of Health and Wellness
• Data entry and record-keeping skills