PR / Marketing Executives at BFA Agency

Job Summary

Our Client is looking to hire a talented and driven PR/Marketing Exec to join its team and help drive growth full-time. The firm is made up of creative, driven, and hardworking young people, with a fun but fast-paced and heavy but rewarding workload. The successful candidate for this position will bring excellent PR & Marketing talent to the firm.

Job Description

Responsibilities:

• Develop and implement communication and PR strategies for events and announcements as needed.
• Manage websites, and social media accounts; develop promotional materials such as press releases, brochures, and various marketing pieces for a variety of digital platforms.
• Work alongside other team members to provide support to clients, and effectively deliver their organization's message to the public, fans, and to the media.
• Monitor the public and media's opinion of each client, talent, and firm, assessing and reporting on the effectiveness of communication strategies.
• Writing and editing press releases, brochures, speeches, newsletters, pitches, websites and social media content, marketing copy for fundraising campaigns, etc, in tandem with our graphic design professional.
• Evaluate opportunities for partnerships, sponsorships, and advertising on an ongoing basis.
• Conduct research on trends, talent audiences, and competitors to drive engagements and conversions during marketing campaigns.
• Leverage existing media relationships and establish new contacts within business and industry, maintaining a press list with accurate contact information..
• Manage the creation of relevant and engaging digital content for publishing on various digital platforms
• Serve as a point of contact for media and public questions on behalf of clients and their projects.
• Help establish and maintain internal communications to keep staff informed of current marketing and communication needs and developments.
• Stay up-to-date on industry trends and make recommendations for adjustments to communications strategies and practices.
• Identify and resolve any issues with promotional content in a timely and professional manner.
• Stay abreast of emerging digital tools and platforms, digital marketing trends, and new technologies, and share insights with the rest of the team.

The Ideal Candidate Must possess;

• Four years proven experience as a PR/Marketing Executive
• B.sc in Mass Communication, Business Administration, or any related social science courses.
• Msc/ Professional certification from a recognized body is an added advantage
• High level of proficiency with Microsoft office packages/ Marketing Software
• Fair Knowledge of the Entertainment industry is a plus
• Must be smart, have the ability to think creatively and be able to use their own initiative
• Must be available to resume within two weeks of employment engagement