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  • Posted: Apr 4, 2023
    Deadline: Not specified
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  • Trainlance is a platform for employers to find top talents for remote and onsite marketing and operations roles.
    Read more about this company

     

    Marketing Communications Specialist

    RESPONSIBILITIES

    • Develop and implement a communication strategy to meet business objectives
    • Research and write releases, web copy, blogs, and newsletters, and work with members of the design team to create infographics and other design assets
    • Arrange & coordinate press conferences, & assist in planning events.
    • Adhere to the company’s style guide, ensuring that we produce a high-quality and error-free copy.
    • Work with key internal role-players to brainstorm & execute content ideas, in line with the company’s strategy & in support of various brand initiatives.
    • Support & evaluate the results of communication campaigns with the team.
    • Analyze and report on the performance and efficiency of campaigns
    • Collaborate with other internal teams (e.g. product) to develop and monitor strategic marketing initiatives
    • Write, proofread, & edit creative & technical content across different mediums
    • Work with external agencies and vendors to execute marketing programs
    • Decide on appropriate placement of ads
    • Monitor social media and Google Analytics. Optimize paid advertising campaigns using SEO and other tools
    • Monitor project status and budget, scale campaigns to maximize ROI
    • Brainstorm and implement experiments & conversion tests
    • Other tasks as set out by the line manager

    QUALIFICATIONS

    • Bachelor's degree in marketing, communications, or a related field
    • 5 years of experience in marketing, communications & content creation
    • Excellent analytical and storytelling skills
    • Strong written and verbal communication skills
    • Skilled in writing and editing content with keen attention to detail
    • Strong organizational and project management skills

    Check how your CV aligns with this job

    Method of Application

    To apply, kindly send your CV with the subject of the mail to talents@trainlance.com

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