Marketing Associate at Pulse NG

Reporting To: The Head of Marketing and Content Growth

Position Summary

• Pulse is looking for a Marketing Associate who will support the marketing and content team in creating and implementing online marketing strategies across Pulse markets.
• Our ideal candidate is able to create spreadsheets and analyze quantitative data.

Duties and Responsibilities

• Assisting to create and implement online marketing strategies across markets
• Quarterly analysis of all Pulse social media platforms as well as gathering data on campaign success.
• Assisting with the setup, facilitation and completion of marketing events
• Assisting with market research to better understand the marketing needs of the organization and its target audience
• Gather data from research, analyze the information and maintain a database for reference.
• Actively participate and help organize the promotional events and campaigns organized by the company.
• Help to manage weekly tasks of marketing teams working in remote offices across Africa which includes:
  • Social media marketing campaigns and overall distributed content strategy implementation
  • Public relations initiative execution covering media partnerships and content distribution on the main Pulse pages
  • Monitoring the distribution of content across all online reach partners
• Assisting to create online training materials for marketing teams
• Conducting research to find new opportunities, analysing results to improve performance of metrics and keeping up to date with best practices and developments in the field of online marketing.

Desired Skills & Experience

• Interested candidates should possess relevant qualifications and work experience.
• Great marketing and data analysis skills.
• Great project management skills - comfortable with using systems such as Google Workspace.
• Ability to work both independently and as part of a team.
• Ability to plan, organize and prioritize in a fast-paced environment.
• A lot of energy, passion and enthusiasm
• Strong written and verbal communication skills.

Joining the Pulse Team:

• The Pulse team is made up of passionate individuals who go above and beyond to inform and engage our young audience with quality content - also delighting our clients and partners with their creative ability to engage these audiences.
• From the moment you join us, you will be empowered to run projects, solve problems and develop solutions that can impact our audience of millions and our clients and partners.
• You will get to work collaboratively with a pan-African team in a fast-paced environment.