Market Researcher at Givanas Group of Companies

Job Summary

• The Market Researcher will be responsible for conducting comprehensive market research and analysis of cosmetics, market trends, and consumer behavior.
• The primary objective of the role is to provide insights that will inform strategic decision-making for the development and launch of new cosmetics products, as well as to enhance the performance of existing products.

Responsibilities

• Carry-out market research in the assigned areas
• Construct and maintain a central database for recording market data. You will be expected to monitor the quality of the data, continually implement improvements.
• Build out internal communication channels to keep the wider business updated with market news
• Consistently exercise independent judgement and discretion in research matters
• Prepare and submit regular reports that summarizes findings in a digestible, graphical, and actionable manner
• Support research programs incorporating current developments to improve existing products and study the potential of new products.
• Understand customer expectations on to-be manufactured products.
• Determine and execute improved technologies used by suppliers, competitors, and customers.
• Support to hire and develop R&D personnel.
• Support in the research, design and evaluating materials, assemblies, processes, and equipment.
• Document all phases of research and development.
• Manage customer relationships and perform reviews, customer visits, and product testing.

Requirements

• Minimum of a Bachelor's Degree, preferably within Psychology, Sociology, Statistics, Communications, or Marketing or any other relevant field
• 2 years of experience minimum in cosmetic industry.
• Excellent IT skills across the Microsoft desktop suites and the following:
• Statistical software packages:{SPSS, SAS, R or Stata.
• Database manipulation SQLand CRM management.
• Advanced data visualization methods: Tableau, Business Objects
• Excellent spoken and written communication and the tenacity to hold an argument.
• Ability to collaborate cross-functionally, with people of all levels.